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Cheap articles writing service #1 College Homework Help and. You have a book in you that you need to write, but you haven’t done it, and you probably aren’t ever going to do it yourself. Quite simply, you’re paying someone to write your book for you. A ghostwriter is someone hired to author a book that someone else will credited for. Shockingly, there is no comprehensive resource that answers all the common questions about ghostwriting and explains the different options to give authors a framework for making a decision. So that’s what this is: a complete examination of all aspects of ghostwriting. The positives, the negatives, the alternatives, where to find them and how to hire them, so you can decide if you want to use a ghostwriter and know how to do it right. This is a clear benefit of ghostwriting, possibly the main benefit. If you can afford a ghostwriter, then it means that your time is very valuable. It takes a normal author 1000-2000 hours to write a nonfiction book by themselves. Ghostwriters can reduce that time as much as 100x–taking your time commitment down to the tens of hours (or even less). One of the reasons it takes so long for many people to write a book is that the process of writing itself is very complicated and difficult to learn. A book has a very different structure and set of rules from almost any other type of writing or communication, which makes writing a book harder than writing anything else. Most people who write books learn these things as they go, which is why it can take years to write a book. This might seem obvious, but bears repeating: most people who start their books don’t finish them. A ghostwriter, by writing the book for you, ensures that the manuscript does, in fact, get finished. A good ghostwriter can rely heavily on the author’s knowledge, but doesn’t need to if the author doesn’t know their subject very well. A good ghostwriter can fill in the gaps and ensure that the author’s knowledge deficits don’t hurt the book. Not everyone sees this as a positive (this issue is covered in more depth under the negatives). All of the positives above assume that you get at least a good ghostwriter (if not a great one). Any ghostwriter is going to be expensive, and a good ghostwriter is expensive. If you don’t get a good one, then you will probably get a book that makes you look bad. Below is a general guideline to the current market prices for ghostwriters. These prices can vary somewhat, because ghostwriting is an opaque market with no centralized marketplace for price discovery, but for a 100-300 page non-fiction book, prices usually breaks down like this:

Cheap articles writing service #1 College Homework Help and. You have a book in you that you need to write, but you haven’t done it, and you probably aren’t ever going to do it yourself. Quite simply, you’re paying someone to write your book for you. A ghostwriter is someone hired to author a book that someone else will credited for. Shockingly, there is no comprehensive resource that answers all the common questions about ghostwriting and explains the different options to give authors a framework for making a decision. So that’s what this is: a complete examination of all aspects of ghostwriting. The positives, the negatives, the alternatives, where to find them and how to hire them, so you can decide if you want to use a ghostwriter and know how to do it right. This is a clear benefit of ghostwriting, possibly the main benefit. If you can afford a ghostwriter, then it means that your time is very valuable. It takes a normal author 1000-2000 hours to write a nonfiction book by themselves. Ghostwriters can reduce that time as much as 100x–taking your time commitment down to the tens of hours (or even less). One of the reasons it takes so long for many people to write a book is that the process of writing itself is very complicated and difficult to learn. A book has a very different structure and set of rules from almost any other type of writing or communication, which makes writing a book harder than writing anything else. Most people who write books learn these things as they go, which is why it can take years to write a book. This might seem obvious, but bears repeating: most people who start their books don’t finish them. A ghostwriter, by writing the book for you, ensures that the manuscript does, in fact, get finished. A good ghostwriter can rely heavily on the author’s knowledge, but doesn’t need to if the author doesn’t know their subject very well. A good ghostwriter can fill in the gaps and ensure that the author’s knowledge deficits don’t hurt the book. Not everyone sees this as a positive (this issue is covered in more depth under the negatives). All of the positives above assume that you get at least a good ghostwriter (if not a great one). Any ghostwriter is going to be expensive, and a good ghostwriter is expensive. If you don’t get a good one, then you will probably get a book that makes you look bad. Below is a general guideline to the current market prices for ghostwriters. These prices can vary somewhat, because ghostwriting is an opaque market with no centralized marketplace for price discovery, but for a 100-300 page non-fiction book, prices usually breaks down like this:$1,000-$14,000: This is the bottom of the barrel for ghostwriters. Anyone charging less than 15k is, quite frankly, not good. At best, they are very new and taking cheap work to build their portfolio. Usually they’re just bad writers or are subcontracting the work out to offshore content mills. At worst, they’re flat out plagiarizing other people’s work. Anyone good moves their prices above 15k as soon as they can.$15,000-$75,000: Professional ghostwriters with credits and reputation will usually charge between $15,000 and $75,000. This price varies widely depending on the writer’s level of expertise, the amount of work required for the project, and how much work they are currently juggling. Understand that there are SUBSTANTIAL quality differences in this price range, and even within that range, a higher price does NOT guarantee quality. There are many who charge in this range who are not good at all, and many in this range who are cheap compared to the quality they deliver. Generally speaking, a proven and reliable ghostwriter with many good references will charge at least 40k for a book (and usually more).$100,000-$250,000 : Once you get into the six figure realm, you are talking about a very small number of well-established authors with extensive experience ghostwriting best-sellers (they often have books out under their own names that are well-respected). There are probably no more than 100 ghostwriters in the world who can command these prices, and they’re usually hired by people who get large advances from traditional publishers and need to make sure their books are good; for example, actors, politicians, musicians and other famous personalities. And the very best ghostwriters can actually command a share of the advance AND royalties. One of my good friends and writing partners falls into this category–Nils Parker. For many of his projects, he charges a large percentage of the advance (up to 50% with some authors), plus some percentage of the backend. And because he is so good, he has a two year backlog of clients waiting to work with him. Ghostwriters at this level are actually easier to find, since they are known by most of the book agents and book editors in the business, and tend to work on a referral basis only. If you want to buy a book, you can go to Amazon and know that it’s going to be there, and they will probably have the best price for it. It’s a transparent, reliable marketplace for books. There is no transparent, reliable marketplace for ghostwriters. In order to find a ghostwriter, you will have to look in many, many different places, and each one will have different people listed at different prices (I list the best places to look below). Furthermore, unless you are skilled at hiring and testing writers, you will have problems evaluating them. The very nature of their profession–writing things for other people–means that they often don’t get credit for their work, and cannot show it to you to prove their skill as a writer. Even if you find one you want, you then have to negotiate a deal, and set all the proper expectations. Do you know exactly what they should be delivering, and on what schedule, and how to check their work? Finding and hiring the ghostwriter are just the first steps. Their selfish goal is to get the work done as fast as possible and get you out the door, so they can sign their next client. The only way they make money is by signing authors to contracts. Are you a good manager, especially of someone you don’t know, working in a field you don’t know well? If you did a good job picking a ghostwriter, this won’t be an issue–they’ll do a good job, even if they do it quickly. By definition, a good ghostwriter wants to deliver good work. But if you didn’t pick the right ghostwriter, then you now have to worry about missed deadlines, payment issues, conflicts, poor work product, and any number of other issues that come from managing a freelance contractor who is looking for their next project. Even if everything goes right, you’re alone after your book is finished. A ghostwriter only delivers you a manuscript, nothing else. You still need to actually publish and market your book. Ghostwriters don’t (usually) have great expertise in platform building, brand building, and marketing, so if you want those things, you’re going to need to hire and manage an entirely different team for that. The only thing you can be sure of in ghostwriting is that it is expensive. You cannot get guarantees of quality, or reliability, or really of anything. Even if you spend a lot of money, you are doing it on the hope that it works, not on a guarantee that it’ll work. The reason you can’t get a guarantee is because you are NOT paying for a manuscript–you are paying for the TIME of the ghostwriter. If the ghostwriters allowed for “money back guarantee” clauses, or “quality guarantee” clauses, they would be setting themselves up for endless revisions with authors. Since these writers literally make their money by selling their time, they can’t do that. In fact, if you ever see a complete money back guarantee from a ghostwriter, it’s probably a sign they are cheating you. I don’t want to make it sound like all ghostwriters are out to cheat you. In fact, most of them are good people who like working on books and want to do a good job. The problem is that some authors are totally unreasonable, and so ghostwriters have to structure their deals this way to protect themselves from the few really bad author clients out there. This really gets at the heart of the issue–ghostwriting has no defined PROCESS to it. Each ghostwriter has their own personal system, so you can’t know at any given stage what is going on, how well it’s going etc. You are totally in the hands of the ghostwriter that you are working with. These are all the ways ghostwriting can go wrong that can’t really be guaranteed against: This is why the best ghostwriters are so expensive–the more money you spend, the more experience and reputation the ghostwriter has, the lower the risk This is possibly the biggest negative, at least for most people. It might seem shocking to an honest person, but many authors who use ghostwriters don’t actually know much about the subject of their book. They have some ideas and some things they know, but they actually hired the ghostwriter so they do NOT have to do the hard work of coming up with the ideas, and the expression of those ideas. This is why there’s a low opinion of ghostwriting in most circles. Paul Magee, of Subvert Magazine, says, “As a reader, I lose respect for someone who used a ghostwriter. To not give credit is to pretend you did it, which shows a lack of character in my eyes.”A lot of people think this way, fair or unfair. I’ve said this multiple times, but this is the honest truth: There is no single place to go to find vetted, accomplished ghostwriters. To make sure I was right about this, I asked Byrd Leavell, a New York book agent who represents a TON of sports figures (which means he’s always in the market for ghostwriters), where he would go to find a ghostwriter if he wasn’t a publishing insider. His exact response:“There is no set place that I know of. It seems like every time it’s a relationship that is created from connections. Someone has reached the point in their life where they want to do a vanity memoir and then they reach out to friends who for various reasons have come in contact with writers. Which then leads to an old client coming to me saying they are being offering money to write this person’s book.“I can’t really think of other scenarios where this plays out.”I was shocked at this, so I did more research with book agents and actual ghostwriters. I talked to numerous other agents and ghostwriters, and collected the places they source writers or authors. I think it is the most comprehensive list on the internet, and as far as I can tell, the only one based on actual research with book agents and ghostwriters: Individual Search: Most good ghostwriters have a website, even if it’s not very good, to source clients. Our writers said they get a lot of inbound leads from their sites, which they said people find two ways, Google and Linked In. Linked In: This is a great place to start a general search, but be prepared to do a lot of research into their work, check their sites, etc. And also remember, you’ll only be seeing the people who explicitly offer ghost writing on their profile. Google: When searching here, your best bet might be to try “ghostwriter [your city]” because then you can meet them locally. If you aren’t finding many in your city, that’s fine, but I would recommend going VERY deep into the Google search results for “ghostwriter” because the first few pages will be ads and scammers. The good ghostwriters will be listed a few pages back. Or better yet, hold off on using a general Google search at all, and start other places on the list. Freelance Writer Marketplaces: These are places where freelance writers have profiles, to connect with people looking for freelancer writers. Very few of these marketplaces are designed around ghostwriting specifically, and very few truly vet their ghostwriters, though many do have different ways of displaying social proof (reviews, etc). Reedsy: This is the best freelancer marketplace that I know of for books. Their selection of ghostwriters is high quality and is getting larger. Helpfully, they also have a systematic process for finding ghostwriters, getting bids, and working with them, so their platform itself helps to solve quite a few of the ghostwriting issues outlined above. If I were looking for a ghostwriter, I would probably start here. Media Bistro: A well known freelance platform that attracts a lot of high quality writers. You’ll have to put in work, but you can find good people here. American Association of Ghostwriters: I have no experience dealing with them, but I know one writer who gets leads from them and has nice things to say. I looked at their stable of ghostwriters, and they seem pretty solid. Freelance Writer Search: This is a lot like the AAG, in that it sends queries to ghostwriters. I have not used it, but it was also recommended by a writer. Upwork: Odesk and Elance combined to create this company. There actually are some good ghostwriters in this marketplace, the problem is that there are way more bad ones. Scripted: This is a pure marketplace, with a ton of different writers. You probably aren’t going to find the highest level of ghostwriteron here, but there are some good freelancers here. Fiverr: This is the bottom of the barrel for ghost writing, and I am only putting this here to tell you not to go here looking for writers. Ghostwriter Agencies: A ghostwriter agency is a company that connects authors with ghostwriters, and then takes a cut of the fee. If you Google “ghost writing agency,” you will find a LOT of them, but quite frankly, most are frauds. Agencies make their money on the difference between what they charge and what they pay to freelancers. The less they pay to their freelancers, the more they make from you, so they are incentivized to hire writers who don’t charge as much, which means they are not as skillful or as experienced. Unsavory ones lure you into a contract with samples of one writer’s work, then hand you substandard material by someone else. They can get away with this because most of them are not getting clients from personal recommendations or worried about building a reputation of excellence. They are content mills that make money by being good at buying Google ads, and in essence, scamming people. Once they accumulate too many bad reviews, they change names and start again. So you have to be very careful in picking the agency you use. I know of three ghost writing agencies that stand apart from the scammers, who have built a reputation of sourcing high quality ghostwriters, vetting and pairing them carefully, and standing behind them. These three were first recommended to me by the book agent Scott Hoffman (He founded Folio, one of the most successful book agencies in the world. They use dozens of ghostwriters every year for their authors):“These are my three sources when I need someone and the usual folks I work with aren’t available or the right fit. Madeleine (2M) probably has the most ones I like, but the other two are reliable as well:”I have not personally worked with any of them, but I deeply trust Scott’s judgment on this, and several other sources mentioned these agencies as being reliable. NOTE: Regardless of where you find them, I would recommend doing a deep evaluation of a MINIMUM of three ghostwriters, and probably five to be sure. Be prepared to interview up to ten to find the right one. Now that you have several places to find ghostwriters, it’s time to evaluate them. Here is the basic process by which you can assess them and figure out if one is a good match. I said this above, and I am repeating for emphasis. If you are price shopping, you should NOT hire a ghostwriter. $15k is the bare minimum, and really you should be spending around $40k or more to be sure you’re getting someone good. I know it seems weird to price shop in reverse–to look for expensive rather than cheap–but I just cannot emphasize enough that quality ghostwriters do not work for cheap. They are highly talented and skilled artisans, and they command high dollar fees because they do good work. But, that being said, once you are above $15k, then price is a much less reliable signal of quality. I personally know ghostwriters who charge $30k who are simply better than other ones charging $60k. Any ghostwriter should provide a complete list of books they’ve ghostwritten. A bad ghostwriter will resist, because either the books they worked on were bad, or they haven’t done any. Some ghostwriters who’ve worked on high level books are not allowed to tell you because they signed an NDA with the author. If you sign an NDA with that ghostwriter, a lot of them will be happy to tell you the book, because it’s going to be something good, and they’re going to be very proud of their work. You have to go beyond just looking at what book they worked on. Real due diligence means READING at least some of the books they have worked on. The content might be boring, but did they do a good job with it? Evaluate the writing, the storytelling and the structure. A great ghostwriter will make almost any book at least readable, regardless of the quality of the content. But the very best will consistently churn out great books, almost regardless of the author. Also, look at stuff they’ve written under their own name. The best ghostwriters LIKE writing and almost all of them are ghostwriting because it supports them to do their own writing. I would be very concerned if they haven’t written anything under their own name; it tells me they’re almost certainly a hack. That means they only take these jobs because they they make money at it, but they don’t like it at all, and if someone doesn’t like it, it’s very hard for them to do a good job. I would be very suspicious of someone who has no substantive writing in their own name. References to past authors are good, and should be standard with any good ghostwriter. But you can usually assume that they will be good (though not always, so make sure to check them. At my company, we always check the referrals of the ghostwriters we work with, and not all have good things to say). Also, in addition to past clients, talk to references such as book agents and editors at publishing houses. The best ghostwriters don’t have to go looking for clients, because their calendars are filled by book agents and book editors and past author clients, so they should be able to refer you to them. Do they seem really engaged in your topic and want to work with you? Red flags are someone who wants to hurry to get off the phone, someone who just agrees with everything you say, and someone who doesn’t show a lot of interest in your topic. A great ghostwriter expresses your idea in even better terms than you would. If you’re doing a diet and fitness book, you don’t want someone who’s never written about diet and fitness, or doesn’t care about what they eat. So what you’re looking for is someone who not only understands what you are trying to say, but who can bring something else to the table. This is during the interview of course, but it is so important I broke it out into its own sub-point: you need to really be sure of their process. That’s what you want to see in the interview: that they are not only getting your idea, but they are adding to it in conversation. This is one of the major drawbacks of ghost writing; there is no defined process, and every ghostwriter does it their own way. You want to hear they are highly responsive, and highly collaborative, yes. But believe it or not, you actually want someone who sets good boundaries. This means they are clear about the number of revisions, number of notes, how they want to get information from you, how they want to interact, etc. Having a clear process and reasonable limits means that they have done this before many times, they get paid a lot, they value their time, and they’re not just going to take a gig from anyone. A ghostwriter who agrees to anything or is very vague about details is a ghostwriter who doesn’t have a process, who isn’t very valued, who is desperate to get your money, and probably won’t deliver a good manuscript. They’re polite, but they’re very firm and they’re very clear because they know what they’re doing. Now that you have evaluated several and picked one that you want to work with, it’s time to negotiate the deal. Most ghostwriters have standard contracts they use. That’s fine, you probably don’t need to involve lawyers, but there are several deal terms you need to make sure you negotiate properly: Make sure you are very clear on how much you are paying, and when those payments are due. There are a lot of ways to pay, but the vast majority of good ghostwriters will use a flat fee structure, meaning you are paying a set amount for a defined book of a defined size or scope. There are some that use flat fee hourly for revisions beyond a certain point. As to payment terms, make sure that you are paying in installments and NOT paying all the money up front. Those installments can be time based, or tied to specific deliverables. Part of the payment discussion will be what the deliverables are. The very very best and most expensive ghostwriters will be somewhat loose with this–they can afford to be when they are charging $100k for a manuscript. You are paying them to just handle everything, whatever it takes, and for that price, they will. This is not true for most ghostwriters, who will often have specific word counts or page counts they want to tie you to, or other very objective ways to limit the scope of work. This all normal and fine, just make sure it’s clear to you, and that it fits with what you need. Do NOT let a ghostwriter just go with a straight hourly fee, unless you are cool with them potentially running up their bill. Most of the good ones will have a set price for a specific set of deliverables, and then an hourly rate for time beyond that. This guide gives you a good baseline of what the conventional freelancer rates look like. An example of a set of deliverables is something like this: Make sure you retain 100% of all the rights to your book. Not only copyright, but the print license, all film, rights, TV, foreign, and adaptations rights. DO NOT let any ghostwriter try to keep any rights to your book, ever. Some of the very best ghostwriters will be able to negotiate a percentage of the royalties, but that is rare, and different than owning the rights. This basically means they are getting some of the profits from book sales. If this is on the table, it probably means you have a major book deal with a traditional publisher, and a book agent, who will help you negotiate this. This won’t be a concern with a good ghostwriter, but make sure you are indemnified against them stealing someone else’s content. No good ghostwriter would ever think of doing this, so they’ll have no issue putting in the contract. Some agencies and even individual ghostwriters will use their credentials to sign you, and even do the initial interviewing, but will pass off the writing to another writer of much lower quality. You are paying for that writer, they should do all the work (unless of course you are negotiating a much lower fee for something like this). If you should terminate the contract for any reason (except not paying), you should still maintain the rights to your book. This does not have to be in the contract, but be clear if you want their work on the book to be anonymous and covered by NDA or not. Many ghostwriters will want to claim credit for working on books (and deservedly so), so if you want anonymity, they will tend to charge more for this. I know this piece is about ghostwriting, but that’s not the only way to get your book done. There are alternatives to ghostwriting: Of course this is an alternative, but a lot of people forget it–you can write your book yourself. If the thought of paying more than $15k to save your time is not tenable for you, then quite frankly, your time is probably not that valuable, and doing it yourself is the best course of action. The key to writing it yourself is making sure you follow a good process. You can use a book like this one, it will guide you through each step and make it much easier. There are a lot of people who offer book coaching, or a “done with you” type of service. The basic idea is that they coach you through writing a book, but you are the one doing the actual work yourself. This is somewhat similar to doing it yourself, except you’re not totally on your own. In fact, a lot of ghostwriters will also be “book coaches” for a much lower fee, which essentially amounts to being a consulting editor on your book. This can be a good deal for many people who can afford some help, but not full ghostwriting services. The problem is that “book coaching” runs into much of the same issues that “ghostwriting” has: The good news is that it’s usually cheaper, you save some time and frustration, and the book will mostly be yours, not written by a ghostwriter. This is a much newer category, because it’s a new category. There are a lot of different companies that, and they have a slightly different way to get ideas into books than conventional ghostwriting. There are three companies that I was able to get info on: Basically, we created a structured interview process to turn an author’s ideas into a book, in their words, and their voice. Whereas ghostwriting is the words of another writer, this is the actual words and voice of the author. We also do all the publishing, in addition to assisting in the writing. This video explains the process, and this is an author testimonial that covers their experience.(Full disclosure: This is my company, and yes, it competes directly with ghostwriters. I’m obviously biased, but the reason we started this company is that at its core, ghostwriting is a broken system. We figured out a better way to solve the same problem that ghostwriting is trying to solve–namely, getting the ideas of an author into a book, without having to spend so much time doing it.) I have not used them, but know a few people who have and they say good things. From what I understand, they are kind of in-between a book coach and a done for you service, and can vary their service based on your needs. Featuring Best report ghostwriting service online dissertation on customer. Buy SEO articles, blog posts, web pages and much more from the #1 content.

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The Complete Guide to Ghostwriting And How to Hire One Book. You have to continually feed it new content, keep up with Word Press updates, maintain your hosting account, moderate comments, respond to readers… And then there’s promoting and monetizing your blog, which is even more work. It’s hard for anyone to manage, and the larger your blog grows, the worse the situation becomes. That’s why it’s good to prepare in advance for blogging eventualities you might face. One of those eventualities is the question of whether you should write your blog posts, split up the work with guest posts or staff bloggers, or outsource blogging completely. There are pros and cons to each of those approaches, and here are some questions you might want to consider: When you blog, you need to build trust, bonds and relationships with your readers. They grow to know you and like you, and they can’t wait to read your next post. Some become die-hard fans that rave about you or comment all the time. Not so great if you’ve personally branded yourself. The problem with personal branding is that you’ve built up a readership who wants you and you only. If a blogger like Dooce or Naomi Dunford decided to outsource their blog, their readers would probably revolt. So you worry: what will happen to your blog if you outsource your blogging? Their personalities are such a large part of the blog that it would be hard to get their readers to accept anyone else. So if your blog is already big and established, and you have thousands of loyal readers, it could be tough. There’s a good chance you’ll lose some readers if you hire staff or start adding guest posters. Fans will read their work politely, but it’s really you they want. It will take time, a good plan, and weathering rumbles from readers until they accept it. No one likes change, but eventually things will settle down. They’ll hang in there, especially if you’re still active with posting now and again, and if you hire a blogger whose style and tone matches your brand personality. Make sure the blogger also provides similar-quality advice, info or entertainment as you’ve been giving. You can build your blog around posting awesome content, rather than one particular personality. Of course, all of that only matters if you have an audience. It won’t matter where the content comes from; as long as it’s awesome, your readers will be happy. Recommend their products and services to your readers? And that leaves the door open for you to hire other writers. You need to have something to offer in exchange for a blogger’s work (and you’ll probably need more than $10 and a link), so figure out what you’re prepared to give in return for what the blogger brings to you. Pay $10 for a blog post without offering anything else in exchange, and you’ll probably get a bad headline, sloppy grammar, and ordinary ideas, none of which would do much to build your blog. Which leads us to the next question: You can’t just hire anyone who has a fair hand. Everything’s negotiable, and everyone wants something different. At the other end of the spectrum, some bloggers will do everything for you, including editing, polishing, getting photos, and promoting it to generate traffic. But it’s controversial, especially when it comes to blogging. Others feel that there’s nothing wrong in hiring someone to help write and share your knowledge with your audience. Here’s another argument: if your writing skills aren’t up to snuff, and you might be potentially damaging your credibility and sales, and if hiring staff bloggers or guest posters dilutes your brand and also damages your credibility… People with average writing skills often hire ghost bloggers who turn their notes, audio files, thoughts and outlines into great posts. And very often, it’s the knowledge that your readers care about, not who puts it into words. You need to find a blogger who fits with your business brand, its mission, and the level of knowledge your blog provides. They definitely want something for their efforts, though, that’s for sure. You’ll pay a lot more, anywhere from a few hundred to a few thousand dollars per post, but you’ll be getting a lot more for the money, too. Ghostwriting means someone writes on your behalf and you present the work as your own. There’s no rule that says you must slave over writing posts if you absolutely can’t stand it, don’t have the time, or just don’t want to. So ghost blogging may be an option for you, especially if you don’t like to spend time writing, can’t write well, aren’t seeing the results you want, or want time to develop other areas of your business. Of course, this blogger also has to be able to fit in with your goals and get results. Here are some questions to think about before bringing someone on: Note that I didn’t mention, "How much do they cost? First, though, recognize that outsourcing blogging comes down to basically trusting someone with your business reputation. For a fee, some writers are even willing to let you take credit for their work. There’s nothing wrong with it, no more than there is hiring a chef for your restaurant. You’re not just shoving off a task – you’re giving someone permission to represent you and your business. Good bloggers don’t work for free, but they don’t always want money, either. Every time you make a change in your business, there’s always the risk it might not have been the best decision. This means that person needs to be able to maintain your credibility (or enhance it), please your readers and get them talking, and generally make your life better and easier by freeing up your time and becoming an asset to your blog. One who can fire up your audience, get them raving about your business and shows loyalty to helping you succeed? So let’s say you hire a blogger, work with a few guest posters, or decide to hire a ghostwriter. Unless you’ve completely trashed your business reputation, you can always change your blogging strategy. A blogger who just writes well but who can’t make you look awesome? After a couple of months you realize that you’re not getting the results you wanted. You can go back to blogging yourself, hire a new blogger with a different personality, get a ghost blogger to write more posts for you… Take a look at Copyblogger, who went from a tight team of bloggers to multiple guest posters and back again. Maybe traffic is down or your audience has shifted or sales have dropped. No matter what you decide about outsourcing your blogging, you’re never stuck and committed forever. A blog is just a marketing tool that you can play with and test, adapt to your needs and measure for effectiveness as you go along, just like any other form of marketing. And don’t worry – eventually you’ll hit on the solution that works best for you. Home Blog Book Writing The Complete Guide To Modern Ghostwriting. A good ghostwriter can rely heavily on the author's knowledge, but doesn't need to if the. At best, they are very new and taking cheap work to build their portfolio. Individual Search Most good ghostwriters have a website, even if it's not very.

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How to Use Blog Ghostwriting for Great Content with Busy Executives You already know about the benefits a blog can bring to your business: more pages for your website, better SEO, and an accessible forum where customers can comment and interact. The tricky part of successful blogging, however, is finding the time and know-how to keep up a conversation. Blogging is a commitment; you need to carve out time to write, come up with ideas for posts, and fit in keywords and other SEO tools, all while running the rest of your business. Somebody’s gotta do it—but it doesn’t have to be you. To receive all the benefits of blogging without the hassle, consider hiring a ghostwriter. This list of benefits makes a solid case for why you should bring another person on board to manage your blog. Writing isn’t an easy task; it can be a challenge to keep providing valuable information to your clientele and to clearly convey your vision and message. Stilted or jargon-heavy blog posts aren’t readable, but sometimes it can be time-consuming—or virtually impossible— to come up with the perfect sentence. When you hire a ghostwriter, you know you’re getting experience in effective communication, SEO skills, and the power of words. You’re paying someone to do what you could technically do yourself, but they can do it faster and better, with less stress on you. A ghostwriter working for your blog is going to work within your parameters. Whether that’s blog post length, topic, or just a general tone, a good ghostwriter follows your lead. That said, he or she isn’t you, and therefore will bring a new perspective to your blogging endeavors. Your blog may become relatable for a new group of people, thanks to the ghostwriter’s insights, or his or her skillset may expand your reach to new markets. Having fresh eyes on your business and one of its main presentations, your blog, can help keep you relevant and on track. If you’ve been writing your own blog for any length of time, you’ve probably run up against one of the biggest issues: burnout. No matter how passionate you are about what you do, finding fresh conversations, informative news, and topic ideas for your blog inevitably becomes a tiresome process. Slacking off, however, makes you look unprofessional and less than committed. Again, this is where a ghostwriter can save the day. By creating a steady stream of professional content, you’ll maintain your standing and go farther than you would as the sole blogger. They enhance the prestige of your business by generating a well-written commentary on relevant issues, and they open new marketing doors with their SEO knowledge and social networking ability. It’s time you turned over your blog to the pros, and focused on what you do best—running and growing the business. (Photo Source) Megan Totka is the Chief Editor for Chamberof She specializes on the topic of small business tips and resources. Chamberof helps small businesses grow their business on the web and facilitates connectivity between local businesses and more than 7,000 Chambers of Commerce worldwide. Apr 20, 2017. Blog ghostwriting can be the answer to delivering the content you need to. attention and increasing the likelihood they will return to your website. The process of ghostwriting blog posts can take on many forms, and you.

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Cheap articles writing service #1 College Homework Help and. You have a book in you that you need to write, but you haven’t done it, and you probably aren’t ever going to do it yourself. Quite simply, you’re paying someone to write your book for you. A ghostwriter is someone hired to author a book that someone else will credited for. Shockingly, there is no comprehensive resource that answers all the common questions about ghostwriting and explains the different options to give authors a framework for making a decision. So that’s what this is: a complete examination of all aspects of ghostwriting. The positives, the negatives, the alternatives, where to find them and how to hire them, so you can decide if you want to use a ghostwriter and know how to do it right. This is a clear benefit of ghostwriting, possibly the main benefit. If you can afford a ghostwriter, then it means that your time is very valuable. It takes a normal author 1000-2000 hours to write a nonfiction book by themselves. Ghostwriters can reduce that time as much as 100x–taking your time commitment down to the tens of hours (or even less). One of the reasons it takes so long for many people to write a book is that the process of writing itself is very complicated and difficult to learn. A book has a very different structure and set of rules from almost any other type of writing or communication, which makes writing a book harder than writing anything else. Most people who write books learn these things as they go, which is why it can take years to write a book. This might seem obvious, but bears repeating: most people who start their books don’t finish them. A ghostwriter, by writing the book for you, ensures that the manuscript does, in fact, get finished. A good ghostwriter can rely heavily on the author’s knowledge, but doesn’t need to if the author doesn’t know their subject very well. A good ghostwriter can fill in the gaps and ensure that the author’s knowledge deficits don’t hurt the book. Not everyone sees this as a positive (this issue is covered in more depth under the negatives). All of the positives above assume that you get at least a good ghostwriter (if not a great one). Any ghostwriter is going to be expensive, and a good ghostwriter is expensive. If you don’t get a good one, then you will probably get a book that makes you look bad. Below is a general guideline to the current market prices for ghostwriters. These prices can vary somewhat, because ghostwriting is an opaque market with no centralized marketplace for price discovery, but for a 100-300 page non-fiction book, prices usually breaks down like this:$1,000-$14,000: This is the bottom of the barrel for ghostwriters. Anyone charging less than 15k is, quite frankly, not good. At best, they are very new and taking cheap work to build their portfolio. Usually they’re just bad writers or are subcontracting the work out to offshore content mills. At worst, they’re flat out plagiarizing other people’s work. Anyone good moves their prices above 15k as soon as they can.$15,000-$75,000: Professional ghostwriters with credits and reputation will usually charge between $15,000 and $75,000. This price varies widely depending on the writer’s level of expertise, the amount of work required for the project, and how much work they are currently juggling. Understand that there are SUBSTANTIAL quality differences in this price range, and even within that range, a higher price does NOT guarantee quality. There are many who charge in this range who are not good at all, and many in this range who are cheap compared to the quality they deliver. Generally speaking, a proven and reliable ghostwriter with many good references will charge at least 40k for a book (and usually more).$100,000-$250,000 : Once you get into the six figure realm, you are talking about a very small number of well-established authors with extensive experience ghostwriting best-sellers (they often have books out under their own names that are well-respected). There are probably no more than 100 ghostwriters in the world who can command these prices, and they’re usually hired by people who get large advances from traditional publishers and need to make sure their books are good; for example, actors, politicians, musicians and other famous personalities. And the very best ghostwriters can actually command a share of the advance AND royalties. One of my good friends and writing partners falls into this category–Nils Parker. For many of his projects, he charges a large percentage of the advance (up to 50% with some authors), plus some percentage of the backend. And because he is so good, he has a two year backlog of clients waiting to work with him. Ghostwriters at this level are actually easier to find, since they are known by most of the book agents and book editors in the business, and tend to work on a referral basis only. If you want to buy a book, you can go to Amazon and know that it’s going to be there, and they will probably have the best price for it. It’s a transparent, reliable marketplace for books. There is no transparent, reliable marketplace for ghostwriters. In order to find a ghostwriter, you will have to look in many, many different places, and each one will have different people listed at different prices (I list the best places to look below). Furthermore, unless you are skilled at hiring and testing writers, you will have problems evaluating them. The very nature of their profession–writing things for other people–means that they often don’t get credit for their work, and cannot show it to you to prove their skill as a writer. Even if you find one you want, you then have to negotiate a deal, and set all the proper expectations. Do you know exactly what they should be delivering, and on what schedule, and how to check their work? Finding and hiring the ghostwriter are just the first steps. Their selfish goal is to get the work done as fast as possible and get you out the door, so they can sign their next client. The only way they make money is by signing authors to contracts. Are you a good manager, especially of someone you don’t know, working in a field you don’t know well? If you did a good job picking a ghostwriter, this won’t be an issue–they’ll do a good job, even if they do it quickly. By definition, a good ghostwriter wants to deliver good work. But if you didn’t pick the right ghostwriter, then you now have to worry about missed deadlines, payment issues, conflicts, poor work product, and any number of other issues that come from managing a freelance contractor who is looking for their next project. Even if everything goes right, you’re alone after your book is finished. A ghostwriter only delivers you a manuscript, nothing else. You still need to actually publish and market your book. Ghostwriters don’t (usually) have great expertise in platform building, brand building, and marketing, so if you want those things, you’re going to need to hire and manage an entirely different team for that. The only thing you can be sure of in ghostwriting is that it is expensive. You cannot get guarantees of quality, or reliability, or really of anything. Even if you spend a lot of money, you are doing it on the hope that it works, not on a guarantee that it’ll work. The reason you can’t get a guarantee is because you are NOT paying for a manuscript–you are paying for the TIME of the ghostwriter. If the ghostwriters allowed for “money back guarantee” clauses, or “quality guarantee” clauses, they would be setting themselves up for endless revisions with authors. Since these writers literally make their money by selling their time, they can’t do that. In fact, if you ever see a complete money back guarantee from a ghostwriter, it’s probably a sign they are cheating you. I don’t want to make it sound like all ghostwriters are out to cheat you. In fact, most of them are good people who like working on books and want to do a good job. The problem is that some authors are totally unreasonable, and so ghostwriters have to structure their deals this way to protect themselves from the few really bad author clients out there. This really gets at the heart of the issue–ghostwriting has no defined PROCESS to it. Each ghostwriter has their own personal system, so you can’t know at any given stage what is going on, how well it’s going etc. You are totally in the hands of the ghostwriter that you are working with. These are all the ways ghostwriting can go wrong that can’t really be guaranteed against: This is why the best ghostwriters are so expensive–the more money you spend, the more experience and reputation the ghostwriter has, the lower the risk This is possibly the biggest negative, at least for most people. It might seem shocking to an honest person, but many authors who use ghostwriters don’t actually know much about the subject of their book. They have some ideas and some things they know, but they actually hired the ghostwriter so they do NOT have to do the hard work of coming up with the ideas, and the expression of those ideas. This is why there’s a low opinion of ghostwriting in most circles. Paul Magee, of Subvert Magazine, says, “As a reader, I lose respect for someone who used a ghostwriter. To not give credit is to pretend you did it, which shows a lack of character in my eyes.”A lot of people think this way, fair or unfair. I’ve said this multiple times, but this is the honest truth: There is no single place to go to find vetted, accomplished ghostwriters. To make sure I was right about this, I asked Byrd Leavell, a New York book agent who represents a TON of sports figures (which means he’s always in the market for ghostwriters), where he would go to find a ghostwriter if he wasn’t a publishing insider. His exact response:“There is no set place that I know of. It seems like every time it’s a relationship that is created from connections. Someone has reached the point in their life where they want to do a vanity memoir and then they reach out to friends who for various reasons have come in contact with writers. Which then leads to an old client coming to me saying they are being offering money to write this person’s book.“I can’t really think of other scenarios where this plays out.”I was shocked at this, so I did more research with book agents and actual ghostwriters. I talked to numerous other agents and ghostwriters, and collected the places they source writers or authors. I think it is the most comprehensive list on the internet, and as far as I can tell, the only one based on actual research with book agents and ghostwriters: Individual Search: Most good ghostwriters have a website, even if it’s not very good, to source clients. Our writers said they get a lot of inbound leads from their sites, which they said people find two ways, Google and Linked In. Linked In: This is a great place to start a general search, but be prepared to do a lot of research into their work, check their sites, etc. And also remember, you’ll only be seeing the people who explicitly offer ghost writing on their profile. Google: When searching here, your best bet might be to try “ghostwriter [your city]” because then you can meet them locally. If you aren’t finding many in your city, that’s fine, but I would recommend going VERY deep into the Google search results for “ghostwriter” because the first few pages will be ads and scammers. The good ghostwriters will be listed a few pages back. Or better yet, hold off on using a general Google search at all, and start other places on the list. Freelance Writer Marketplaces: These are places where freelance writers have profiles, to connect with people looking for freelancer writers. Very few of these marketplaces are designed around ghostwriting specifically, and very few truly vet their ghostwriters, though many do have different ways of displaying social proof (reviews, etc). Reedsy: This is the best freelancer marketplace that I know of for books. Their selection of ghostwriters is high quality and is getting larger. Helpfully, they also have a systematic process for finding ghostwriters, getting bids, and working with them, so their platform itself helps to solve quite a few of the ghostwriting issues outlined above. If I were looking for a ghostwriter, I would probably start here. Media Bistro: A well known freelance platform that attracts a lot of high quality writers. You’ll have to put in work, but you can find good people here. American Association of Ghostwriters: I have no experience dealing with them, but I know one writer who gets leads from them and has nice things to say. I looked at their stable of ghostwriters, and they seem pretty solid. Freelance Writer Search: This is a lot like the AAG, in that it sends queries to ghostwriters. I have not used it, but it was also recommended by a writer. Upwork: Odesk and Elance combined to create this company. There actually are some good ghostwriters in this marketplace, the problem is that there are way more bad ones. Scripted: This is a pure marketplace, with a ton of different writers. You probably aren’t going to find the highest level of ghostwriteron here, but there are some good freelancers here. Fiverr: This is the bottom of the barrel for ghost writing, and I am only putting this here to tell you not to go here looking for writers. Ghostwriter Agencies: A ghostwriter agency is a company that connects authors with ghostwriters, and then takes a cut of the fee. If you Google “ghost writing agency,” you will find a LOT of them, but quite frankly, most are frauds. Agencies make their money on the difference between what they charge and what they pay to freelancers. The less they pay to their freelancers, the more they make from you, so they are incentivized to hire writers who don’t charge as much, which means they are not as skillful or as experienced. Unsavory ones lure you into a contract with samples of one writer’s work, then hand you substandard material by someone else. They can get away with this because most of them are not getting clients from personal recommendations or worried about building a reputation of excellence. They are content mills that make money by being good at buying Google ads, and in essence, scamming people. Once they accumulate too many bad reviews, they change names and start again. So you have to be very careful in picking the agency you use. I know of three ghost writing agencies that stand apart from the scammers, who have built a reputation of sourcing high quality ghostwriters, vetting and pairing them carefully, and standing behind them. These three were first recommended to me by the book agent Scott Hoffman (He founded Folio, one of the most successful book agencies in the world. They use dozens of ghostwriters every year for their authors):“These are my three sources when I need someone and the usual folks I work with aren’t available or the right fit. Madeleine (2M) probably has the most ones I like, but the other two are reliable as well:”I have not personally worked with any of them, but I deeply trust Scott’s judgment on this, and several other sources mentioned these agencies as being reliable. NOTE: Regardless of where you find them, I would recommend doing a deep evaluation of a MINIMUM of three ghostwriters, and probably five to be sure. Be prepared to interview up to ten to find the right one. Now that you have several places to find ghostwriters, it’s time to evaluate them. Here is the basic process by which you can assess them and figure out if one is a good match. I said this above, and I am repeating for emphasis. If you are price shopping, you should NOT hire a ghostwriter. $15k is the bare minimum, and really you should be spending around $40k or more to be sure you’re getting someone good. I know it seems weird to price shop in reverse–to look for expensive rather than cheap–but I just cannot emphasize enough that quality ghostwriters do not work for cheap. They are highly talented and skilled artisans, and they command high dollar fees because they do good work. But, that being said, once you are above $15k, then price is a much less reliable signal of quality. I personally know ghostwriters who charge $30k who are simply better than other ones charging $60k. Any ghostwriter should provide a complete list of books they’ve ghostwritten. A bad ghostwriter will resist, because either the books they worked on were bad, or they haven’t done any. Some ghostwriters who’ve worked on high level books are not allowed to tell you because they signed an NDA with the author. If you sign an NDA with that ghostwriter, a lot of them will be happy to tell you the book, because it’s going to be something good, and they’re going to be very proud of their work. You have to go beyond just looking at what book they worked on. Real due diligence means READING at least some of the books they have worked on. The content might be boring, but did they do a good job with it? Evaluate the writing, the storytelling and the structure. A great ghostwriter will make almost any book at least readable, regardless of the quality of the content. But the very best will consistently churn out great books, almost regardless of the author. Also, look at stuff they’ve written under their own name. The best ghostwriters LIKE writing and almost all of them are ghostwriting because it supports them to do their own writing. I would be very concerned if they haven’t written anything under their own name; it tells me they’re almost certainly a hack. That means they only take these jobs because they they make money at it, but they don’t like it at all, and if someone doesn’t like it, it’s very hard for them to do a good job. I would be very suspicious of someone who has no substantive writing in their own name. References to past authors are good, and should be standard with any good ghostwriter. But you can usually assume that they will be good (though not always, so make sure to check them. At my company, we always check the referrals of the ghostwriters we work with, and not all have good things to say). Also, in addition to past clients, talk to references such as book agents and editors at publishing houses. The best ghostwriters don’t have to go looking for clients, because their calendars are filled by book agents and book editors and past author clients, so they should be able to refer you to them. Do they seem really engaged in your topic and want to work with you? Red flags are someone who wants to hurry to get off the phone, someone who just agrees with everything you say, and someone who doesn’t show a lot of interest in your topic. A great ghostwriter expresses your idea in even better terms than you would. If you’re doing a diet and fitness book, you don’t want someone who’s never written about diet and fitness, or doesn’t care about what they eat. So what you’re looking for is someone who not only understands what you are trying to say, but who can bring something else to the table. This is during the interview of course, but it is so important I broke it out into its own sub-point: you need to really be sure of their process. That’s what you want to see in the interview: that they are not only getting your idea, but they are adding to it in conversation. This is one of the major drawbacks of ghost writing; there is no defined process, and every ghostwriter does it their own way. You want to hear they are highly responsive, and highly collaborative, yes. But believe it or not, you actually want someone who sets good boundaries. This means they are clear about the number of revisions, number of notes, how they want to get information from you, how they want to interact, etc. Having a clear process and reasonable limits means that they have done this before many times, they get paid a lot, they value their time, and they’re not just going to take a gig from anyone. A ghostwriter who agrees to anything or is very vague about details is a ghostwriter who doesn’t have a process, who isn’t very valued, who is desperate to get your money, and probably won’t deliver a good manuscript. They’re polite, but they’re very firm and they’re very clear because they know what they’re doing. Now that you have evaluated several and picked one that you want to work with, it’s time to negotiate the deal. Most ghostwriters have standard contracts they use. That’s fine, you probably don’t need to involve lawyers, but there are several deal terms you need to make sure you negotiate properly: Make sure you are very clear on how much you are paying, and when those payments are due. There are a lot of ways to pay, but the vast majority of good ghostwriters will use a flat fee structure, meaning you are paying a set amount for a defined book of a defined size or scope. There are some that use flat fee hourly for revisions beyond a certain point. As to payment terms, make sure that you are paying in installments and NOT paying all the money up front. Those installments can be time based, or tied to specific deliverables. Part of the payment discussion will be what the deliverables are. The very very best and most expensive ghostwriters will be somewhat loose with this–they can afford to be when they are charging $100k for a manuscript. You are paying them to just handle everything, whatever it takes, and for that price, they will. This is not true for most ghostwriters, who will often have specific word counts or page counts they want to tie you to, or other very objective ways to limit the scope of work. This all normal and fine, just make sure it’s clear to you, and that it fits with what you need. Do NOT let a ghostwriter just go with a straight hourly fee, unless you are cool with them potentially running up their bill. Most of the good ones will have a set price for a specific set of deliverables, and then an hourly rate for time beyond that. This guide gives you a good baseline of what the conventional freelancer rates look like. An example of a set of deliverables is something like this: Make sure you retain 100% of all the rights to your book. Not only copyright, but the print license, all film, rights, TV, foreign, and adaptations rights. DO NOT let any ghostwriter try to keep any rights to your book, ever. Some of the very best ghostwriters will be able to negotiate a percentage of the royalties, but that is rare, and different than owning the rights. This basically means they are getting some of the profits from book sales. If this is on the table, it probably means you have a major book deal with a traditional publisher, and a book agent, who will help you negotiate this. This won’t be a concern with a good ghostwriter, but make sure you are indemnified against them stealing someone else’s content. No good ghostwriter would ever think of doing this, so they’ll have no issue putting in the contract. Some agencies and even individual ghostwriters will use their credentials to sign you, and even do the initial interviewing, but will pass off the writing to another writer of much lower quality. You are paying for that writer, they should do all the work (unless of course you are negotiating a much lower fee for something like this). If you should terminate the contract for any reason (except not paying), you should still maintain the rights to your book. This does not have to be in the contract, but be clear if you want their work on the book to be anonymous and covered by NDA or not. Many ghostwriters will want to claim credit for working on books (and deservedly so), so if you want anonymity, they will tend to charge more for this. I know this piece is about ghostwriting, but that’s not the only way to get your book done. There are alternatives to ghostwriting: Of course this is an alternative, but a lot of people forget it–you can write your book yourself. If the thought of paying more than $15k to save your time is not tenable for you, then quite frankly, your time is probably not that valuable, and doing it yourself is the best course of action. The key to writing it yourself is making sure you follow a good process. You can use a book like this one, it will guide you through each step and make it much easier. There are a lot of people who offer book coaching, or a “done with you” type of service. The basic idea is that they coach you through writing a book, but you are the one doing the actual work yourself. This is somewhat similar to doing it yourself, except you’re not totally on your own. In fact, a lot of ghostwriters will also be “book coaches” for a much lower fee, which essentially amounts to being a consulting editor on your book. This can be a good deal for many people who can afford some help, but not full ghostwriting services. The problem is that “book coaching” runs into much of the same issues that “ghostwriting” has: The good news is that it’s usually cheaper, you save some time and frustration, and the book will mostly be yours, not written by a ghostwriter. This is a much newer category, because it’s a new category. There are a lot of different companies that, and they have a slightly different way to get ideas into books than conventional ghostwriting. There are three companies that I was able to get info on: Basically, we created a structured interview process to turn an author’s ideas into a book, in their words, and their voice. Whereas ghostwriting is the words of another writer, this is the actual words and voice of the author. We also do all the publishing, in addition to assisting in the writing. This video explains the process, and this is an author testimonial that covers their experience.(Full disclosure: This is my company, and yes, it competes directly with ghostwriters. I’m obviously biased, but the reason we started this company is that at its core, ghostwriting is a broken system. We figured out a better way to solve the same problem that ghostwriting is trying to solve–namely, getting the ideas of an author into a book, without having to spend so much time doing it.) I have not used them, but know a few people who have and they say good things. From what I understand, they are kind of in-between a book coach and a done for you service, and can vary their service based on your needs. Featuring Best report ghostwriting service online dissertation on customer. Buy SEO articles, blog posts, web pages and much more from the #1 content.

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The Complete Guide to Ghostwriting And How to Hire One Book. You have to continually feed it new content, keep up with Word Press updates, maintain your hosting account, moderate comments, respond to readers… And then there’s promoting and monetizing your blog, which is even more work. It’s hard for anyone to manage, and the larger your blog grows, the worse the situation becomes. That’s why it’s good to prepare in advance for blogging eventualities you might face. One of those eventualities is the question of whether you should write your blog posts, split up the work with guest posts or staff bloggers, or outsource blogging completely. There are pros and cons to each of those approaches, and here are some questions you might want to consider: When you blog, you need to build trust, bonds and relationships with your readers. They grow to know you and like you, and they can’t wait to read your next post. Some become die-hard fans that rave about you or comment all the time. Not so great if you’ve personally branded yourself. The problem with personal branding is that you’ve built up a readership who wants you and you only. If a blogger like Dooce or Naomi Dunford decided to outsource their blog, their readers would probably revolt. So you worry: what will happen to your blog if you outsource your blogging? Their personalities are such a large part of the blog that it would be hard to get their readers to accept anyone else. So if your blog is already big and established, and you have thousands of loyal readers, it could be tough. There’s a good chance you’ll lose some readers if you hire staff or start adding guest posters. Fans will read their work politely, but it’s really you they want. It will take time, a good plan, and weathering rumbles from readers until they accept it. No one likes change, but eventually things will settle down. They’ll hang in there, especially if you’re still active with posting now and again, and if you hire a blogger whose style and tone matches your brand personality. Make sure the blogger also provides similar-quality advice, info or entertainment as you’ve been giving. You can build your blog around posting awesome content, rather than one particular personality. Of course, all of that only matters if you have an audience. It won’t matter where the content comes from; as long as it’s awesome, your readers will be happy. Recommend their products and services to your readers? And that leaves the door open for you to hire other writers. You need to have something to offer in exchange for a blogger’s work (and you’ll probably need more than $10 and a link), so figure out what you’re prepared to give in return for what the blogger brings to you. Pay $10 for a blog post without offering anything else in exchange, and you’ll probably get a bad headline, sloppy grammar, and ordinary ideas, none of which would do much to build your blog. Which leads us to the next question: You can’t just hire anyone who has a fair hand. Everything’s negotiable, and everyone wants something different. At the other end of the spectrum, some bloggers will do everything for you, including editing, polishing, getting photos, and promoting it to generate traffic. But it’s controversial, especially when it comes to blogging. Others feel that there’s nothing wrong in hiring someone to help write and share your knowledge with your audience. Here’s another argument: if your writing skills aren’t up to snuff, and you might be potentially damaging your credibility and sales, and if hiring staff bloggers or guest posters dilutes your brand and also damages your credibility… People with average writing skills often hire ghost bloggers who turn their notes, audio files, thoughts and outlines into great posts. And very often, it’s the knowledge that your readers care about, not who puts it into words. You need to find a blogger who fits with your business brand, its mission, and the level of knowledge your blog provides. They definitely want something for their efforts, though, that’s for sure. You’ll pay a lot more, anywhere from a few hundred to a few thousand dollars per post, but you’ll be getting a lot more for the money, too. Ghostwriting means someone writes on your behalf and you present the work as your own. There’s no rule that says you must slave over writing posts if you absolutely can’t stand it, don’t have the time, or just don’t want to. So ghost blogging may be an option for you, especially if you don’t like to spend time writing, can’t write well, aren’t seeing the results you want, or want time to develop other areas of your business. Of course, this blogger also has to be able to fit in with your goals and get results. Here are some questions to think about before bringing someone on: Note that I didn’t mention, "How much do they cost? First, though, recognize that outsourcing blogging comes down to basically trusting someone with your business reputation. For a fee, some writers are even willing to let you take credit for their work. There’s nothing wrong with it, no more than there is hiring a chef for your restaurant. You’re not just shoving off a task – you’re giving someone permission to represent you and your business. Good bloggers don’t work for free, but they don’t always want money, either. Every time you make a change in your business, there’s always the risk it might not have been the best decision. This means that person needs to be able to maintain your credibility (or enhance it), please your readers and get them talking, and generally make your life better and easier by freeing up your time and becoming an asset to your blog. One who can fire up your audience, get them raving about your business and shows loyalty to helping you succeed? So let’s say you hire a blogger, work with a few guest posters, or decide to hire a ghostwriter. Unless you’ve completely trashed your business reputation, you can always change your blogging strategy. A blogger who just writes well but who can’t make you look awesome? After a couple of months you realize that you’re not getting the results you wanted. You can go back to blogging yourself, hire a new blogger with a different personality, get a ghost blogger to write more posts for you… Take a look at Copyblogger, who went from a tight team of bloggers to multiple guest posters and back again. Maybe traffic is down or your audience has shifted or sales have dropped. No matter what you decide about outsourcing your blogging, you’re never stuck and committed forever. A blog is just a marketing tool that you can play with and test, adapt to your needs and measure for effectiveness as you go along, just like any other form of marketing. And don’t worry – eventually you’ll hit on the solution that works best for you. Home Blog Book Writing The Complete Guide To Modern Ghostwriting. A good ghostwriter can rely heavily on the author's knowledge, but doesn't need to if the. At best, they are very new and taking cheap work to build their portfolio. Individual Search Most good ghostwriters have a website, even if it's not very.

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Cheap articles writing service #1 College Homework Help and. You have a book in you that you need to write, but you haven’t done it, and you probably aren’t ever going to do it yourself. Quite simply, you’re paying someone to write your book for you. A ghostwriter is someone hired to author a book that someone else will credited for. Shockingly, there is no comprehensive resource that answers all the common questions about ghostwriting and explains the different options to give authors a framework for making a decision. So that’s what this is: a complete examination of all aspects of ghostwriting. The positives, the negatives, the alternatives, where to find them and how to hire them, so you can decide if you want to use a ghostwriter and know how to do it right. This is a clear benefit of ghostwriting, possibly the main benefit. If you can afford a ghostwriter, then it means that your time is very valuable. It takes a normal author 1000-2000 hours to write a nonfiction book by themselves. Ghostwriters can reduce that time as much as 100x–taking your time commitment down to the tens of hours (or even less). One of the reasons it takes so long for many people to write a book is that the process of writing itself is very complicated and difficult to learn. A book has a very different structure and set of rules from almost any other type of writing or communication, which makes writing a book harder than writing anything else. Most people who write books learn these things as they go, which is why it can take years to write a book. This might seem obvious, but bears repeating: most people who start their books don’t finish them. A ghostwriter, by writing the book for you, ensures that the manuscript does, in fact, get finished. A good ghostwriter can rely heavily on the author’s knowledge, but doesn’t need to if the author doesn’t know their subject very well. A good ghostwriter can fill in the gaps and ensure that the author’s knowledge deficits don’t hurt the book. Not everyone sees this as a positive (this issue is covered in more depth under the negatives). All of the positives above assume that you get at least a good ghostwriter (if not a great one). Any ghostwriter is going to be expensive, and a good ghostwriter is expensive. If you don’t get a good one, then you will probably get a book that makes you look bad. Below is a general guideline to the current market prices for ghostwriters. These prices can vary somewhat, because ghostwriting is an opaque market with no centralized marketplace for price discovery, but for a 100-300 page non-fiction book, prices usually breaks down like this:$1,000-$14,000: This is the bottom of the barrel for ghostwriters. Anyone charging less than 15k is, quite frankly, not good. At best, they are very new and taking cheap work to build their portfolio. Usually they’re just bad writers or are subcontracting the work out to offshore content mills. At worst, they’re flat out plagiarizing other people’s work. Anyone good moves their prices above 15k as soon as they can.$15,000-$75,000: Professional ghostwriters with credits and reputation will usually charge between $15,000 and $75,000. This price varies widely depending on the writer’s level of expertise, the amount of work required for the project, and how much work they are currently juggling. Understand that there are SUBSTANTIAL quality differences in this price range, and even within that range, a higher price does NOT guarantee quality. There are many who charge in this range who are not good at all, and many in this range who are cheap compared to the quality they deliver. Generally speaking, a proven and reliable ghostwriter with many good references will charge at least 40k for a book (and usually more).$100,000-$250,000 : Once you get into the six figure realm, you are talking about a very small number of well-established authors with extensive experience ghostwriting best-sellers (they often have books out under their own names that are well-respected). There are probably no more than 100 ghostwriters in the world who can command these prices, and they’re usually hired by people who get large advances from traditional publishers and need to make sure their books are good; for example, actors, politicians, musicians and other famous personalities. And the very best ghostwriters can actually command a share of the advance AND royalties. One of my good friends and writing partners falls into this category–Nils Parker. For many of his projects, he charges a large percentage of the advance (up to 50% with some authors), plus some percentage of the backend. And because he is so good, he has a two year backlog of clients waiting to work with him. Ghostwriters at this level are actually easier to find, since they are known by most of the book agents and book editors in the business, and tend to work on a referral basis only. If you want to buy a book, you can go to Amazon and know that it’s going to be there, and they will probably have the best price for it. It’s a transparent, reliable marketplace for books. There is no transparent, reliable marketplace for ghostwriters. In order to find a ghostwriter, you will have to look in many, many different places, and each one will have different people listed at different prices (I list the best places to look below). Furthermore, unless you are skilled at hiring and testing writers, you will have problems evaluating them. The very nature of their profession–writing things for other people–means that they often don’t get credit for their work, and cannot show it to you to prove their skill as a writer. Even if you find one you want, you then have to negotiate a deal, and set all the proper expectations. Do you know exactly what they should be delivering, and on what schedule, and how to check their work? Finding and hiring the ghostwriter are just the first steps. Their selfish goal is to get the work done as fast as possible and get you out the door, so they can sign their next client. The only way they make money is by signing authors to contracts. Are you a good manager, especially of someone you don’t know, working in a field you don’t know well? If you did a good job picking a ghostwriter, this won’t be an issue–they’ll do a good job, even if they do it quickly. By definition, a good ghostwriter wants to deliver good work. But if you didn’t pick the right ghostwriter, then you now have to worry about missed deadlines, payment issues, conflicts, poor work product, and any number of other issues that come from managing a freelance contractor who is looking for their next project. Even if everything goes right, you’re alone after your book is finished. A ghostwriter only delivers you a manuscript, nothing else. You still need to actually publish and market your book. Ghostwriters don’t (usually) have great expertise in platform building, brand building, and marketing, so if you want those things, you’re going to need to hire and manage an entirely different team for that. The only thing you can be sure of in ghostwriting is that it is expensive. You cannot get guarantees of quality, or reliability, or really of anything. Even if you spend a lot of money, you are doing it on the hope that it works, not on a guarantee that it’ll work. The reason you can’t get a guarantee is because you are NOT paying for a manuscript–you are paying for the TIME of the ghostwriter. If the ghostwriters allowed for “money back guarantee” clauses, or “quality guarantee” clauses, they would be setting themselves up for endless revisions with authors. Since these writers literally make their money by selling their time, they can’t do that. In fact, if you ever see a complete money back guarantee from a ghostwriter, it’s probably a sign they are cheating you. I don’t want to make it sound like all ghostwriters are out to cheat you. In fact, most of them are good people who like working on books and want to do a good job. The problem is that some authors are totally unreasonable, and so ghostwriters have to structure their deals this way to protect themselves from the few really bad author clients out there. This really gets at the heart of the issue–ghostwriting has no defined PROCESS to it. Each ghostwriter has their own personal system, so you can’t know at any given stage what is going on, how well it’s going etc. You are totally in the hands of the ghostwriter that you are working with. These are all the ways ghostwriting can go wrong that can’t really be guaranteed against: This is why the best ghostwriters are so expensive–the more money you spend, the more experience and reputation the ghostwriter has, the lower the risk This is possibly the biggest negative, at least for most people. It might seem shocking to an honest person, but many authors who use ghostwriters don’t actually know much about the subject of their book. They have some ideas and some things they know, but they actually hired the ghostwriter so they do NOT have to do the hard work of coming up with the ideas, and the expression of those ideas. This is why there’s a low opinion of ghostwriting in most circles. Paul Magee, of Subvert Magazine, says, “As a reader, I lose respect for someone who used a ghostwriter. To not give credit is to pretend you did it, which shows a lack of character in my eyes.”A lot of people think this way, fair or unfair. I’ve said this multiple times, but this is the honest truth: There is no single place to go to find vetted, accomplished ghostwriters. To make sure I was right about this, I asked Byrd Leavell, a New York book agent who represents a TON of sports figures (which means he’s always in the market for ghostwriters), where he would go to find a ghostwriter if he wasn’t a publishing insider. His exact response:“There is no set place that I know of. It seems like every time it’s a relationship that is created from connections. Someone has reached the point in their life where they want to do a vanity memoir and then they reach out to friends who for various reasons have come in contact with writers. Which then leads to an old client coming to me saying they are being offering money to write this person’s book.“I can’t really think of other scenarios where this plays out.”I was shocked at this, so I did more research with book agents and actual ghostwriters. I talked to numerous other agents and ghostwriters, and collected the places they source writers or authors. I think it is the most comprehensive list on the internet, and as far as I can tell, the only one based on actual research with book agents and ghostwriters: Individual Search: Most good ghostwriters have a website, even if it’s not very good, to source clients. Our writers said they get a lot of inbound leads from their sites, which they said people find two ways, Google and Linked In. Linked In: This is a great place to start a general search, but be prepared to do a lot of research into their work, check their sites, etc. And also remember, you’ll only be seeing the people who explicitly offer ghost writing on their profile. Google: When searching here, your best bet might be to try “ghostwriter [your city]” because then you can meet them locally. If you aren’t finding many in your city, that’s fine, but I would recommend going VERY deep into the Google search results for “ghostwriter” because the first few pages will be ads and scammers. The good ghostwriters will be listed a few pages back. Or better yet, hold off on using a general Google search at all, and start other places on the list. Freelance Writer Marketplaces: These are places where freelance writers have profiles, to connect with people looking for freelancer writers. Very few of these marketplaces are designed around ghostwriting specifically, and very few truly vet their ghostwriters, though many do have different ways of displaying social proof (reviews, etc). Reedsy: This is the best freelancer marketplace that I know of for books. Their selection of ghostwriters is high quality and is getting larger. Helpfully, they also have a systematic process for finding ghostwriters, getting bids, and working with them, so their platform itself helps to solve quite a few of the ghostwriting issues outlined above. If I were looking for a ghostwriter, I would probably start here. Media Bistro: A well known freelance platform that attracts a lot of high quality writers. You’ll have to put in work, but you can find good people here. American Association of Ghostwriters: I have no experience dealing with them, but I know one writer who gets leads from them and has nice things to say. I looked at their stable of ghostwriters, and they seem pretty solid. Freelance Writer Search: This is a lot like the AAG, in that it sends queries to ghostwriters. I have not used it, but it was also recommended by a writer. Upwork: Odesk and Elance combined to create this company. There actually are some good ghostwriters in this marketplace, the problem is that there are way more bad ones. Scripted: This is a pure marketplace, with a ton of different writers. You probably aren’t going to find the highest level of ghostwriteron here, but there are some good freelancers here. Fiverr: This is the bottom of the barrel for ghost writing, and I am only putting this here to tell you not to go here looking for writers. Ghostwriter Agencies: A ghostwriter agency is a company that connects authors with ghostwriters, and then takes a cut of the fee. If you Google “ghost writing agency,” you will find a LOT of them, but quite frankly, most are frauds. Agencies make their money on the difference between what they charge and what they pay to freelancers. The less they pay to their freelancers, the more they make from you, so they are incentivized to hire writers who don’t charge as much, which means they are not as skillful or as experienced. Unsavory ones lure you into a contract with samples of one writer’s work, then hand you substandard material by someone else. They can get away with this because most of them are not getting clients from personal recommendations or worried about building a reputation of excellence. They are content mills that make money by being good at buying Google ads, and in essence, scamming people. Once they accumulate too many bad reviews, they change names and start again. So you have to be very careful in picking the agency you use. I know of three ghost writing agencies that stand apart from the scammers, who have built a reputation of sourcing high quality ghostwriters, vetting and pairing them carefully, and standing behind them. These three were first recommended to me by the book agent Scott Hoffman (He founded Folio, one of the most successful book agencies in the world. They use dozens of ghostwriters every year for their authors):“These are my three sources when I need someone and the usual folks I work with aren’t available or the right fit. Madeleine (2M) probably has the most ones I like, but the other two are reliable as well:”I have not personally worked with any of them, but I deeply trust Scott’s judgment on this, and several other sources mentioned these agencies as being reliable. NOTE: Regardless of where you find them, I would recommend doing a deep evaluation of a MINIMUM of three ghostwriters, and probably five to be sure. Be prepared to interview up to ten to find the right one. Now that you have several places to find ghostwriters, it’s time to evaluate them. Here is the basic process by which you can assess them and figure out if one is a good match. I said this above, and I am repeating for emphasis. If you are price shopping, you should NOT hire a ghostwriter. $15k is the bare minimum, and really you should be spending around $40k or more to be sure you’re getting someone good. I know it seems weird to price shop in reverse–to look for expensive rather than cheap–but I just cannot emphasize enough that quality ghostwriters do not work for cheap. They are highly talented and skilled artisans, and they command high dollar fees because they do good work. But, that being said, once you are above $15k, then price is a much less reliable signal of quality. I personally know ghostwriters who charge $30k who are simply better than other ones charging $60k. Any ghostwriter should provide a complete list of books they’ve ghostwritten. A bad ghostwriter will resist, because either the books they worked on were bad, or they haven’t done any. Some ghostwriters who’ve worked on high level books are not allowed to tell you because they signed an NDA with the author. If you sign an NDA with that ghostwriter, a lot of them will be happy to tell you the book, because it’s going to be something good, and they’re going to be very proud of their work. You have to go beyond just looking at what book they worked on. Real due diligence means READING at least some of the books they have worked on. The content might be boring, but did they do a good job with it? Evaluate the writing, the storytelling and the structure. A great ghostwriter will make almost any book at least readable, regardless of the quality of the content. But the very best will consistently churn out great books, almost regardless of the author. Also, look at stuff they’ve written under their own name. The best ghostwriters LIKE writing and almost all of them are ghostwriting because it supports them to do their own writing. I would be very concerned if they haven’t written anything under their own name; it tells me they’re almost certainly a hack. That means they only take these jobs because they they make money at it, but they don’t like it at all, and if someone doesn’t like it, it’s very hard for them to do a good job. I would be very suspicious of someone who has no substantive writing in their own name. References to past authors are good, and should be standard with any good ghostwriter. But you can usually assume that they will be good (though not always, so make sure to check them. At my company, we always check the referrals of the ghostwriters we work with, and not all have good things to say). Also, in addition to past clients, talk to references such as book agents and editors at publishing houses. The best ghostwriters don’t have to go looking for clients, because their calendars are filled by book agents and book editors and past author clients, so they should be able to refer you to them. Do they seem really engaged in your topic and want to work with you? Red flags are someone who wants to hurry to get off the phone, someone who just agrees with everything you say, and someone who doesn’t show a lot of interest in your topic. A great ghostwriter expresses your idea in even better terms than you would. If you’re doing a diet and fitness book, you don’t want someone who’s never written about diet and fitness, or doesn’t care about what they eat. So what you’re looking for is someone who not only understands what you are trying to say, but who can bring something else to the table. This is during the interview of course, but it is so important I broke it out into its own sub-point: you need to really be sure of their process. That’s what you want to see in the interview: that they are not only getting your idea, but they are adding to it in conversation. This is one of the major drawbacks of ghost writing; there is no defined process, and every ghostwriter does it their own way. You want to hear they are highly responsive, and highly collaborative, yes. But believe it or not, you actually want someone who sets good boundaries. This means they are clear about the number of revisions, number of notes, how they want to get information from you, how they want to interact, etc. Having a clear process and reasonable limits means that they have done this before many times, they get paid a lot, they value their time, and they’re not just going to take a gig from anyone. A ghostwriter who agrees to anything or is very vague about details is a ghostwriter who doesn’t have a process, who isn’t very valued, who is desperate to get your money, and probably won’t deliver a good manuscript. They’re polite, but they’re very firm and they’re very clear because they know what they’re doing. Now that you have evaluated several and picked one that you want to work with, it’s time to negotiate the deal. Most ghostwriters have standard contracts they use. That’s fine, you probably don’t need to involve lawyers, but there are several deal terms you need to make sure you negotiate properly: Make sure you are very clear on how much you are paying, and when those payments are due. There are a lot of ways to pay, but the vast majority of good ghostwriters will use a flat fee structure, meaning you are paying a set amount for a defined book of a defined size or scope. There are some that use flat fee hourly for revisions beyond a certain point. As to payment terms, make sure that you are paying in installments and NOT paying all the money up front. Those installments can be time based, or tied to specific deliverables. Part of the payment discussion will be what the deliverables are. The very very best and most expensive ghostwriters will be somewhat loose with this–they can afford to be when they are charging $100k for a manuscript. You are paying them to just handle everything, whatever it takes, and for that price, they will. This is not true for most ghostwriters, who will often have specific word counts or page counts they want to tie you to, or other very objective ways to limit the scope of work. This all normal and fine, just make sure it’s clear to you, and that it fits with what you need. Do NOT let a ghostwriter just go with a straight hourly fee, unless you are cool with them potentially running up their bill. Most of the good ones will have a set price for a specific set of deliverables, and then an hourly rate for time beyond that. This guide gives you a good baseline of what the conventional freelancer rates look like. An example of a set of deliverables is something like this: Make sure you retain 100% of all the rights to your book. Not only copyright, but the print license, all film, rights, TV, foreign, and adaptations rights. DO NOT let any ghostwriter try to keep any rights to your book, ever. Some of the very best ghostwriters will be able to negotiate a percentage of the royalties, but that is rare, and different than owning the rights. This basically means they are getting some of the profits from book sales. If this is on the table, it probably means you have a major book deal with a traditional publisher, and a book agent, who will help you negotiate this. This won’t be a concern with a good ghostwriter, but make sure you are indemnified against them stealing someone else’s content. No good ghostwriter would ever think of doing this, so they’ll have no issue putting in the contract. Some agencies and even individual ghostwriters will use their credentials to sign you, and even do the initial interviewing, but will pass off the writing to another writer of much lower quality. You are paying for that writer, they should do all the work (unless of course you are negotiating a much lower fee for something like this). If you should terminate the contract for any reason (except not paying), you should still maintain the rights to your book. This does not have to be in the contract, but be clear if you want their work on the book to be anonymous and covered by NDA or not. Many ghostwriters will want to claim credit for working on books (and deservedly so), so if you want anonymity, they will tend to charge more for this. I know this piece is about ghostwriting, but that’s not the only way to get your book done. There are alternatives to ghostwriting: Of course this is an alternative, but a lot of people forget it–you can write your book yourself. If the thought of paying more than $15k to save your time is not tenable for you, then quite frankly, your time is probably not that valuable, and doing it yourself is the best course of action. The key to writing it yourself is making sure you follow a good process. You can use a book like this one, it will guide you through each step and make it much easier. There are a lot of people who offer book coaching, or a “done with you” type of service. The basic idea is that they coach you through writing a book, but you are the one doing the actual work yourself. This is somewhat similar to doing it yourself, except you’re not totally on your own. In fact, a lot of ghostwriters will also be “book coaches” for a much lower fee, which essentially amounts to being a consulting editor on your book. This can be a good deal for many people who can afford some help, but not full ghostwriting services. The problem is that “book coaching” runs into much of the same issues that “ghostwriting” has: The good news is that it’s usually cheaper, you save some time and frustration, and the book will mostly be yours, not written by a ghostwriter. This is a much newer category, because it’s a new category. There are a lot of different companies that, and they have a slightly different way to get ideas into books than conventional ghostwriting. There are three companies that I was able to get info on: Basically, we created a structured interview process to turn an author’s ideas into a book, in their words, and their voice. Whereas ghostwriting is the words of another writer, this is the actual words and voice of the author. We also do all the publishing, in addition to assisting in the writing. This video explains the process, and this is an author testimonial that covers their experience.(Full disclosure: This is my company, and yes, it competes directly with ghostwriters. I’m obviously biased, but the reason we started this company is that at its core, ghostwriting is a broken system. We figured out a better way to solve the same problem that ghostwriting is trying to solve–namely, getting the ideas of an author into a book, without having to spend so much time doing it.) I have not used them, but know a few people who have and they say good things. From what I understand, they are kind of in-between a book coach and a done for you service, and can vary their service based on your needs. Featuring Best report ghostwriting service online dissertation on customer. Buy SEO articles, blog posts, web pages and much more from the #1 content.

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The Complete Guide to Ghostwriting And How to Hire One Book. You have to continually feed it new content, keep up with Word Press updates, maintain your hosting account, moderate comments, respond to readers… And then there’s promoting and monetizing your blog, which is even more work. It’s hard for anyone to manage, and the larger your blog grows, the worse the situation becomes. That’s why it’s good to prepare in advance for blogging eventualities you might face. One of those eventualities is the question of whether you should write your blog posts, split up the work with guest posts or staff bloggers, or outsource blogging completely. There are pros and cons to each of those approaches, and here are some questions you might want to consider: When you blog, you need to build trust, bonds and relationships with your readers. They grow to know you and like you, and they can’t wait to read your next post. Some become die-hard fans that rave about you or comment all the time. Not so great if you’ve personally branded yourself. The problem with personal branding is that you’ve built up a readership who wants you and you only. If a blogger like Dooce or Naomi Dunford decided to outsource their blog, their readers would probably revolt. So you worry: what will happen to your blog if you outsource your blogging? Their personalities are such a large part of the blog that it would be hard to get their readers to accept anyone else. So if your blog is already big and established, and you have thousands of loyal readers, it could be tough. There’s a good chance you’ll lose some readers if you hire staff or start adding guest posters. Fans will read their work politely, but it’s really you they want. It will take time, a good plan, and weathering rumbles from readers until they accept it. No one likes change, but eventually things will settle down. They’ll hang in there, especially if you’re still active with posting now and again, and if you hire a blogger whose style and tone matches your brand personality. Make sure the blogger also provides similar-quality advice, info or entertainment as you’ve been giving. You can build your blog around posting awesome content, rather than one particular personality. Of course, all of that only matters if you have an audience. It won’t matter where the content comes from; as long as it’s awesome, your readers will be happy. Recommend their products and services to your readers? And that leaves the door open for you to hire other writers. You need to have something to offer in exchange for a blogger’s work (and you’ll probably need more than $10 and a link), so figure out what you’re prepared to give in return for what the blogger brings to you. Pay $10 for a blog post without offering anything else in exchange, and you’ll probably get a bad headline, sloppy grammar, and ordinary ideas, none of which would do much to build your blog. Which leads us to the next question: You can’t just hire anyone who has a fair hand. Everything’s negotiable, and everyone wants something different. At the other end of the spectrum, some bloggers will do everything for you, including editing, polishing, getting photos, and promoting it to generate traffic. But it’s controversial, especially when it comes to blogging. Others feel that there’s nothing wrong in hiring someone to help write and share your knowledge with your audience. Here’s another argument: if your writing skills aren’t up to snuff, and you might be potentially damaging your credibility and sales, and if hiring staff bloggers or guest posters dilutes your brand and also damages your credibility… People with average writing skills often hire ghost bloggers who turn their notes, audio files, thoughts and outlines into great posts. And very often, it’s the knowledge that your readers care about, not who puts it into words. You need to find a blogger who fits with your business brand, its mission, and the level of knowledge your blog provides. They definitely want something for their efforts, though, that’s for sure. You’ll pay a lot more, anywhere from a few hundred to a few thousand dollars per post, but you’ll be getting a lot more for the money, too. Ghostwriting means someone writes on your behalf and you present the work as your own. There’s no rule that says you must slave over writing posts if you absolutely can’t stand it, don’t have the time, or just don’t want to. So ghost blogging may be an option for you, especially if you don’t like to spend time writing, can’t write well, aren’t seeing the results you want, or want time to develop other areas of your business. Of course, this blogger also has to be able to fit in with your goals and get results. Here are some questions to think about before bringing someone on: Note that I didn’t mention, "How much do they cost? First, though, recognize that outsourcing blogging comes down to basically trusting someone with your business reputation. For a fee, some writers are even willing to let you take credit for their work. There’s nothing wrong with it, no more than there is hiring a chef for your restaurant. You’re not just shoving off a task – you’re giving someone permission to represent you and your business. Good bloggers don’t work for free, but they don’t always want money, either. Every time you make a change in your business, there’s always the risk it might not have been the best decision. This means that person needs to be able to maintain your credibility (or enhance it), please your readers and get them talking, and generally make your life better and easier by freeing up your time and becoming an asset to your blog. One who can fire up your audience, get them raving about your business and shows loyalty to helping you succeed? So let’s say you hire a blogger, work with a few guest posters, or decide to hire a ghostwriter. Unless you’ve completely trashed your business reputation, you can always change your blogging strategy. A blogger who just writes well but who can’t make you look awesome? After a couple of months you realize that you’re not getting the results you wanted. You can go back to blogging yourself, hire a new blogger with a different personality, get a ghost blogger to write more posts for you… Take a look at Copyblogger, who went from a tight team of bloggers to multiple guest posters and back again. Maybe traffic is down or your audience has shifted or sales have dropped. No matter what you decide about outsourcing your blogging, you’re never stuck and committed forever. A blog is just a marketing tool that you can play with and test, adapt to your needs and measure for effectiveness as you go along, just like any other form of marketing. And don’t worry – eventually you’ll hit on the solution that works best for you. Home Blog Book Writing The Complete Guide To Modern Ghostwriting. A good ghostwriter can rely heavily on the author's knowledge, but doesn't need to if the. At best, they are very new and taking cheap work to build their portfolio. Individual Search Most good ghostwriters have a website, even if it's not very.

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How to Use Blog Ghostwriting for Great Content with Busy Executives You already know about the benefits a blog can bring to your business: more pages for your website, better SEO, and an accessible forum where customers can comment and interact. The tricky part of successful blogging, however, is finding the time and know-how to keep up a conversation. Blogging is a commitment; you need to carve out time to write, come up with ideas for posts, and fit in keywords and other SEO tools, all while running the rest of your business. Somebody’s gotta do it—but it doesn’t have to be you. To receive all the benefits of blogging without the hassle, consider hiring a ghostwriter. This list of benefits makes a solid case for why you should bring another person on board to manage your blog. Writing isn’t an easy task; it can be a challenge to keep providing valuable information to your clientele and to clearly convey your vision and message. Stilted or jargon-heavy blog posts aren’t readable, but sometimes it can be time-consuming—or virtually impossible— to come up with the perfect sentence. When you hire a ghostwriter, you know you’re getting experience in effective communication, SEO skills, and the power of words. You’re paying someone to do what you could technically do yourself, but they can do it faster and better, with less stress on you. A ghostwriter working for your blog is going to work within your parameters. Whether that’s blog post length, topic, or just a general tone, a good ghostwriter follows your lead. That said, he or she isn’t you, and therefore will bring a new perspective to your blogging endeavors. Your blog may become relatable for a new group of people, thanks to the ghostwriter’s insights, or his or her skillset may expand your reach to new markets. Having fresh eyes on your business and one of its main presentations, your blog, can help keep you relevant and on track. If you’ve been writing your own blog for any length of time, you’ve probably run up against one of the biggest issues: burnout. No matter how passionate you are about what you do, finding fresh conversations, informative news, and topic ideas for your blog inevitably becomes a tiresome process. Slacking off, however, makes you look unprofessional and less than committed. Again, this is where a ghostwriter can save the day. By creating a steady stream of professional content, you’ll maintain your standing and go farther than you would as the sole blogger. They enhance the prestige of your business by generating a well-written commentary on relevant issues, and they open new marketing doors with their SEO knowledge and social networking ability. It’s time you turned over your blog to the pros, and focused on what you do best—running and growing the business. (Photo Source) Megan Totka is the Chief Editor for Chamberof She specializes on the topic of small business tips and resources. Chamberof helps small businesses grow their business on the web and facilitates connectivity between local businesses and more than 7,000 Chambers of Commerce worldwide. Apr 20, 2017. Blog ghostwriting can be the answer to delivering the content you need to. attention and increasing the likelihood they will return to your website. The process of ghostwriting blog posts can take on many forms, and you.

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,000-,000: This is the bottom of the barrel for ghostwriters. Anyone charging less than 15k is, quite frankly, not good. At best, they are very new and taking cheap work to build their portfolio. Usually they’re just bad writers or are subcontracting the work out to offshore content mills. At worst, they’re flat out plagiarizing other people’s work. Anyone good moves their prices above 15k as soon as they can.,000-,000: Professional ghostwriters with credits and reputation will usually charge between ,000 and ,000. This price varies widely depending on the writer’s level of expertise, the amount of work required for the project, and how much work they are currently juggling. Understand that there are SUBSTANTIAL quality differences in this price range, and even within that range, a higher price does NOT guarantee quality. There are many who charge in this range who are not good at all, and many in this range who are cheap compared to the quality they deliver. Generally speaking, a proven and reliable ghostwriter with many good references will charge at least 40k for a book (and usually more).0,000-0,000 : Once you get into the six figure realm, you are talking about a very small number of well-established authors with extensive experience ghostwriting best-sellers (they often have books out under their own names that are well-respected). There are probably no more than 100 ghostwriters in the world who can command these prices, and they’re usually hired by people who get large advances from traditional publishers and need to make sure their books are good; for example, actors, politicians, musicians and other famous personalities. And the very best ghostwriters can actually command a share of the advance AND royalties. One of my good friends and writing partners falls into this category–Nils Parker. For many of his projects, he charges a large percentage of the advance (up to 50% with some authors), plus some percentage of the backend. And because he is so good, he has a two year backlog of clients waiting to work with him. Ghostwriters at this level are actually easier to find, since they are known by most of the book agents and book editors in the business, and tend to work on a referral basis only. If you want to buy a book, you can go to Amazon and know that it’s going to be there, and they will probably have the best price for it. It’s a transparent, reliable marketplace for books. There is no transparent, reliable marketplace for ghostwriters. In order to find a ghostwriter, you will have to look in many, many different places, and each one will have different people listed at different prices (I list the best places to look below). Furthermore, unless you are skilled at hiring and testing writers, you will have problems evaluating them. The very nature of their profession–writing things for other people–means that they often don’t get credit for their work, and cannot show it to you to prove their skill as a writer. Even if you find one you want, you then have to negotiate a deal, and set all the proper expectations. Do you know exactly what they should be delivering, and on what schedule, and how to check their work? Finding and hiring the ghostwriter are just the first steps. Their selfish goal is to get the work done as fast as possible and get you out the door, so they can sign their next client. The only way they make money is by signing authors to contracts. Are you a good manager, especially of someone you don’t know, working in a field you don’t know well? If you did a good job picking a ghostwriter, this won’t be an issue–they’ll do a good job, even if they do it quickly. By definition, a good ghostwriter wants to deliver good work. But if you didn’t pick the right ghostwriter, then you now have to worry about missed deadlines, payment issues, conflicts, poor work product, and any number of other issues that come from managing a freelance contractor who is looking for their next project. Even if everything goes right, you’re alone after your book is finished. A ghostwriter only delivers you a manuscript, nothing else. You still need to actually publish and market your book. Ghostwriters don’t (usually) have great expertise in platform building, brand building, and marketing, so if you want those things, you’re going to need to hire and manage an entirely different team for that. The only thing you can be sure of in ghostwriting is that it is expensive. You cannot get guarantees of quality, or reliability, or really of anything. Even if you spend a lot of money, you are doing it on the hope that it works, not on a guarantee that it’ll work. The reason you can’t get a guarantee is because you are NOT paying for a manuscript–you are paying for the TIME of the ghostwriter. If the ghostwriters allowed for “money back guarantee” clauses, or “quality guarantee” clauses, they would be setting themselves up for endless revisions with authors. Since these writers literally make their money by selling their time, they can’t do that. In fact, if you ever see a complete money back guarantee from a ghostwriter, it’s probably a sign they are cheating you. I don’t want to make it sound like all ghostwriters are out to cheat you. In fact, most of them are good people who like working on books and want to do a good job. The problem is that some authors are totally unreasonable, and so ghostwriters have to structure their deals this way to protect themselves from the few really bad author clients out there. This really gets at the heart of the issue–ghostwriting has no defined PROCESS to it. Each ghostwriter has their own personal system, so you can’t know at any given stage what is going on, how well it’s going etc. You are totally in the hands of the ghostwriter that you are working with. These are all the ways ghostwriting can go wrong that can’t really be guaranteed against: This is why the best ghostwriters are so expensive–the more money you spend, the more experience and reputation the ghostwriter has, the lower the risk This is possibly the biggest negative, at least for most people. It might seem shocking to an honest person, but many authors who use ghostwriters don’t actually know much about the subject of their book. They have some ideas and some things they know, but they actually hired the ghostwriter so they do NOT have to do the hard work of coming up with the ideas, and the expression of those ideas. This is why there’s a low opinion of ghostwriting in most circles. Paul Magee, of Subvert Magazine, says, “As a reader, I lose respect for someone who used a ghostwriter. To not give credit is to pretend you did it, which shows a lack of character in my eyes.”A lot of people think this way, fair or unfair. I’ve said this multiple times, but this is the honest truth: There is no single place to go to find vetted, accomplished ghostwriters. To make sure I was right about this, I asked Byrd Leavell, a New York book agent who represents a TON of sports figures (which means he’s always in the market for ghostwriters), where he would go to find a ghostwriter if he wasn’t a publishing insider. His exact response:“There is no set place that I know of. It seems like every time it’s a relationship that is created from connections. Someone has reached the point in their life where they want to do a vanity memoir and then they reach out to friends who for various reasons have come in contact with writers. Which then leads to an old client coming to me saying they are being offering money to write this person’s book.“I can’t really think of other scenarios where this plays out.”I was shocked at this, so I did more research with book agents and actual ghostwriters. I talked to numerous other agents and ghostwriters, and collected the places they source writers or authors. I think it is the most comprehensive list on the internet, and as far as I can tell, the only one based on actual research with book agents and ghostwriters: Individual Search: Most good ghostwriters have a website, even if it’s not very good, to source clients. Our writers said they get a lot of inbound leads from their sites, which they said people find two ways, Google and Linked In. Linked In: This is a great place to start a general search, but be prepared to do a lot of research into their work, check their sites, etc. And also remember, you’ll only be seeing the people who explicitly offer ghost writing on their profile. Google: When searching here, your best bet might be to try “ghostwriter [your city]” because then you can meet them locally. If you aren’t finding many in your city, that’s fine, but I would recommend going VERY deep into the Google search results for “ghostwriter” because the first few pages will be ads and scammers. The good ghostwriters will be listed a few pages back. Or better yet, hold off on using a general Google search at all, and start other places on the list. Freelance Writer Marketplaces: These are places where freelance writers have profiles, to connect with people looking for freelancer writers. Very few of these marketplaces are designed around ghostwriting specifically, and very few truly vet their ghostwriters, though many do have different ways of displaying social proof (reviews, etc). Reedsy: This is the best freelancer marketplace that I know of for books. Their selection of ghostwriters is high quality and is getting larger. Helpfully, they also have a systematic process for finding ghostwriters, getting bids, and working with them, so their platform itself helps to solve quite a few of the ghostwriting issues outlined above. If I were looking for a ghostwriter, I would probably start here. Media Bistro: A well known freelance platform that attracts a lot of high quality writers. You’ll have to put in work, but you can find good people here. American Association of Ghostwriters: I have no experience dealing with them, but I know one writer who gets leads from them and has nice things to say. I looked at their stable of ghostwriters, and they seem pretty solid. Freelance Writer Search: This is a lot like the AAG, in that it sends queries to ghostwriters. I have not used it, but it was also recommended by a writer. Upwork: Odesk and Elance combined to create this company. There actually are some good ghostwriters in this marketplace, the problem is that there are way more bad ones. Scripted: This is a pure marketplace, with a ton of different writers. You probably aren’t going to find the highest level of ghostwriteron here, but there are some good freelancers here. Fiverr: This is the bottom of the barrel for ghost writing, and I am only putting this here to tell you not to go here looking for writers. Ghostwriter Agencies: A ghostwriter agency is a company that connects authors with ghostwriters, and then takes a cut of the fee. If you Google “ghost writing agency,” you will find a LOT of them, but quite frankly, most are frauds. Agencies make their money on the difference between what they charge and what they pay to freelancers. The less they pay to their freelancers, the more they make from you, so they are incentivized to hire writers who don’t charge as much, which means they are not as skillful or as experienced. Unsavory ones lure you into a contract with samples of one writer’s work, then hand you substandard material by someone else. They can get away with this because most of them are not getting clients from personal recommendations or worried about building a reputation of excellence. They are content mills that make money by being good at buying Google ads, and in essence, scamming people. Once they accumulate too many bad reviews, they change names and start again. So you have to be very careful in picking the agency you use. I know of three ghost writing agencies that stand apart from the scammers, who have built a reputation of sourcing high quality ghostwriters, vetting and pairing them carefully, and standing behind them. These three were first recommended to me by the book agent Scott Hoffman (He founded Folio, one of the most successful book agencies in the world. They use dozens of ghostwriters every year for their authors):“These are my three sources when I need someone and the usual folks I work with aren’t available or the right fit. Madeleine (2M) probably has the most ones I like, but the other two are reliable as well:”I have not personally worked with any of them, but I deeply trust Scott’s judgment on this, and several other sources mentioned these agencies as being reliable. NOTE: Regardless of where you find them, I would recommend doing a deep evaluation of a MINIMUM of three ghostwriters, and probably five to be sure. Be prepared to interview up to ten to find the right one. Now that you have several places to find ghostwriters, it’s time to evaluate them. Here is the basic process by which you can assess them and figure out if one is a good match. I said this above, and I am repeating for emphasis. If you are price shopping, you should NOT hire a ghostwriter. k is the bare minimum, and really you should be spending around k or more to be sure you’re getting someone good. I know it seems weird to price shop in reverse–to look for expensive rather than cheap–but I just cannot emphasize enough that quality ghostwriters do not work for cheap. They are highly talented and skilled artisans, and they command high dollar fees because they do good work. But, that being said, once you are above k, then price is a much less reliable signal of quality. I personally know ghostwriters who charge k who are simply better than other ones charging k. Any ghostwriter should provide a complete list of books they’ve ghostwritten. A bad ghostwriter will resist, because either the books they worked on were bad, or they haven’t done any. Some ghostwriters who’ve worked on high level books are not allowed to tell you because they signed an NDA with the author. If you sign an NDA with that ghostwriter, a lot of them will be happy to tell you the book, because it’s going to be something good, and they’re going to be very proud of their work. You have to go beyond just looking at what book they worked on. Real due diligence means READING at least some of the books they have worked on. The content might be boring, but did they do a good job with it? Evaluate the writing, the storytelling and the structure. A great ghostwriter will make almost any book at least readable, regardless of the quality of the content. But the very best will consistently churn out great books, almost regardless of the author. Also, look at stuff they’ve written under their own name. The best ghostwriters LIKE writing and almost all of them are ghostwriting because it supports them to do their own writing. I would be very concerned if they haven’t written anything under their own name; it tells me they’re almost certainly a hack. That means they only take these jobs because they they make money at it, but they don’t like it at all, and if someone doesn’t like it, it’s very hard for them to do a good job. I would be very suspicious of someone who has no substantive writing in their own name. References to past authors are good, and should be standard with any good ghostwriter. But you can usually assume that they will be good (though not always, so make sure to check them. At my company, we always check the referrals of the ghostwriters we work with, and not all have good things to say). Also, in addition to past clients, talk to references such as book agents and editors at publishing houses. The best ghostwriters don’t have to go looking for clients, because their calendars are filled by book agents and book editors and past author clients, so they should be able to refer you to them. Do they seem really engaged in your topic and want to work with you? Red flags are someone who wants to hurry to get off the phone, someone who just agrees with everything you say, and someone who doesn’t show a lot of interest in your topic. A great ghostwriter expresses your idea in even better terms than you would. If you’re doing a diet and fitness book, you don’t want someone who’s never written about diet and fitness, or doesn’t care about what they eat. So what you’re looking for is someone who not only understands what you are trying to say, but who can bring something else to the table. This is during the interview of course, but it is so important I broke it out into its own sub-point: you need to really be sure of their process. That’s what you want to see in the interview: that they are not only getting your idea, but they are adding to it in conversation. This is one of the major drawbacks of ghost writing; there is no defined process, and every ghostwriter does it their own way. You want to hear they are highly responsive, and highly collaborative, yes. But believe it or not, you actually want someone who sets good boundaries. This means they are clear about the number of revisions, number of notes, how they want to get information from you, how they want to interact, etc. Having a clear process and reasonable limits means that they have done this before many times, they get paid a lot, they value their time, and they’re not just going to take a gig from anyone. A ghostwriter who agrees to anything or is very vague about details is a ghostwriter who doesn’t have a process, who isn’t very valued, who is desperate to get your money, and probably won’t deliver a good manuscript. They’re polite, but they’re very firm and they’re very clear because they know what they’re doing. Now that you have evaluated several and picked one that you want to work with, it’s time to negotiate the deal. Most ghostwriters have standard contracts they use. That’s fine, you probably don’t need to involve lawyers, but there are several deal terms you need to make sure you negotiate properly: Make sure you are very clear on how much you are paying, and when those payments are due. There are a lot of ways to pay, but the vast majority of good ghostwriters will use a flat fee structure, meaning you are paying a set amount for a defined book of a defined size or scope. There are some that use flat fee hourly for revisions beyond a certain point. As to payment terms, make sure that you are paying in installments and NOT paying all the money up front. Those installments can be time based, or tied to specific deliverables. Part of the payment discussion will be what the deliverables are. The very very best and most expensive ghostwriters will be somewhat loose with this–they can afford to be when they are charging 0k for a manuscript. You are paying them to just handle everything, whatever it takes, and for that price, they will. This is not true for most ghostwriters, who will often have specific word counts or page counts they want to tie you to, or other very objective ways to limit the scope of work. This all normal and fine, just make sure it’s clear to you, and that it fits with what you need. Do NOT let a ghostwriter just go with a straight hourly fee, unless you are cool with them potentially running up their bill. Most of the good ones will have a set price for a specific set of deliverables, and then an hourly rate for time beyond that. This guide gives you a good baseline of what the conventional freelancer rates look like. An example of a set of deliverables is something like this: Make sure you retain 100% of all the rights to your book. Not only copyright, but the print license, all film, rights, TV, foreign, and adaptations rights. DO NOT let any ghostwriter try to keep any rights to your book, ever. Some of the very best ghostwriters will be able to negotiate a percentage of the royalties, but that is rare, and different than owning the rights. This basically means they are getting some of the profits from book sales. If this is on the table, it probably means you have a major book deal with a traditional publisher, and a book agent, who will help you negotiate this. This won’t be a concern with a good ghostwriter, but make sure you are indemnified against them stealing someone else’s content. No good ghostwriter would ever think of doing this, so they’ll have no issue putting in the contract. Some agencies and even individual ghostwriters will use their credentials to sign you, and even do the initial interviewing, but will pass off the writing to another writer of much lower quality. You are paying for that writer, they should do all the work (unless of course you are negotiating a much lower fee for something like this). If you should terminate the contract for any reason (except not paying), you should still maintain the rights to your book. This does not have to be in the contract, but be clear if you want their work on the book to be anonymous and covered by NDA or not. Many ghostwriters will want to claim credit for working on books (and deservedly so), so if you want anonymity, they will tend to charge more for this. I know this piece is about ghostwriting, but that’s not the only way to get your book done. There are alternatives to ghostwriting: Of course this is an alternative, but a lot of people forget it–you can write your book yourself. If the thought of paying more than k to save your time is not tenable for you, then quite frankly, your time is probably not that valuable, and doing it yourself is the best course of action. The key to writing it yourself is making sure you follow a good process. You can use a book like this one, it will guide you through each step and make it much easier. There are a lot of people who offer book coaching, or a “done with you” type of service. The basic idea is that they coach you through writing a book, but you are the one doing the actual work yourself. This is somewhat similar to doing it yourself, except you’re not totally on your own. In fact, a lot of ghostwriters will also be “book coaches” for a much lower fee, which essentially amounts to being a consulting editor on your book. This can be a good deal for many people who can afford some help, but not full ghostwriting services. The problem is that “book coaching” runs into much of the same issues that “ghostwriting” has: The good news is that it’s usually cheaper, you save some time and frustration, and the book will mostly be yours, not written by a ghostwriter. This is a much newer category, because it’s a new category. There are a lot of different companies that, and they have a slightly different way to get ideas into books than conventional ghostwriting. There are three companies that I was able to get info on: Basically, we created a structured interview process to turn an author’s ideas into a book, in their words, and their voice. Whereas ghostwriting is the words of another writer, this is the actual words and voice of the author. We also do all the publishing, in addition to assisting in the writing. This video explains the process, and this is an author testimonial that covers their experience.(Full disclosure: This is my company, and yes, it competes directly with ghostwriters. I’m obviously biased, but the reason we started this company is that at its core, ghostwriting is a broken system. We figured out a better way to solve the same problem that ghostwriting is trying to solve–namely, getting the ideas of an author into a book, without having to spend so much time doing it.) I have not used them, but know a few people who have and they say good things. From what I understand, they are kind of in-between a book coach and a done for you service, and can vary their service based on your needs. Featuring Best report ghostwriting service online dissertation on customer. Buy SEO articles, blog posts, web pages and much more from the #1 content.

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The Complete Guide to Ghostwriting And How to Hire One Book. You have to continually feed it new content, keep up with Word Press updates, maintain your hosting account, moderate comments, respond to readers… And then there’s promoting and monetizing your blog, which is even more work. It’s hard for anyone to manage, and the larger your blog grows, the worse the situation becomes. That’s why it’s good to prepare in advance for blogging eventualities you might face. One of those eventualities is the question of whether you should write your blog posts, split up the work with guest posts or staff bloggers, or outsource blogging completely. There are pros and cons to each of those approaches, and here are some questions you might want to consider: When you blog, you need to build trust, bonds and relationships with your readers. They grow to know you and like you, and they can’t wait to read your next post. Some become die-hard fans that rave about you or comment all the time. Not so great if you’ve personally branded yourself. The problem with personal branding is that you’ve built up a readership who wants you and you only. If a blogger like Dooce or Naomi Dunford decided to outsource their blog, their readers would probably revolt. So you worry: what will happen to your blog if you outsource your blogging? Their personalities are such a large part of the blog that it would be hard to get their readers to accept anyone else. So if your blog is already big and established, and you have thousands of loyal readers, it could be tough. There’s a good chance you’ll lose some readers if you hire staff or start adding guest posters. Fans will read their work politely, but it’s really you they want. It will take time, a good plan, and weathering rumbles from readers until they accept it. No one likes change, but eventually things will settle down. They’ll hang in there, especially if you’re still active with posting now and again, and if you hire a blogger whose style and tone matches your brand personality. Make sure the blogger also provides similar-quality advice, info or entertainment as you’ve been giving. You can build your blog around posting awesome content, rather than one particular personality. Of course, all of that only matters if you have an audience. It won’t matter where the content comes from; as long as it’s awesome, your readers will be happy. Recommend their products and services to your readers? And that leaves the door open for you to hire other writers. You need to have something to offer in exchange for a blogger’s work (and you’ll probably need more than and a link), so figure out what you’re prepared to give in return for what the blogger brings to you. Pay for a blog post without offering anything else in exchange, and you’ll probably get a bad headline, sloppy grammar, and ordinary ideas, none of which would do much to build your blog. Which leads us to the next question: You can’t just hire anyone who has a fair hand. Everything’s negotiable, and everyone wants something different. At the other end of the spectrum, some bloggers will do everything for you, including editing, polishing, getting photos, and promoting it to generate traffic. But it’s controversial, especially when it comes to blogging. Others feel that there’s nothing wrong in hiring someone to help write and share your knowledge with your audience. Here’s another argument: if your writing skills aren’t up to snuff, and you might be potentially damaging your credibility and sales, and if hiring staff bloggers or guest posters dilutes your brand and also damages your credibility… People with average writing skills often hire ghost bloggers who turn their notes, audio files, thoughts and outlines into great posts. And very often, it’s the knowledge that your readers care about, not who puts it into words. You need to find a blogger who fits with your business brand, its mission, and the level of knowledge your blog provides. They definitely want something for their efforts, though, that’s for sure. You’ll pay a lot more, anywhere from a few hundred to a few thousand dollars per post, but you’ll be getting a lot more for the money, too. Ghostwriting means someone writes on your behalf and you present the work as your own. There’s no rule that says you must slave over writing posts if you absolutely can’t stand it, don’t have the time, or just don’t want to. So ghost blogging may be an option for you, especially if you don’t like to spend time writing, can’t write well, aren’t seeing the results you want, or want time to develop other areas of your business. Of course, this blogger also has to be able to fit in with your goals and get results. Here are some questions to think about before bringing someone on: Note that I didn’t mention, "How much do they cost? First, though, recognize that outsourcing blogging comes down to basically trusting someone with your business reputation. For a fee, some writers are even willing to let you take credit for their work. There’s nothing wrong with it, no more than there is hiring a chef for your restaurant. You’re not just shoving off a task – you’re giving someone permission to represent you and your business. Good bloggers don’t work for free, but they don’t always want money, either. Every time you make a change in your business, there’s always the risk it might not have been the best decision. This means that person needs to be able to maintain your credibility (or enhance it), please your readers and get them talking, and generally make your life better and easier by freeing up your time and becoming an asset to your blog. One who can fire up your audience, get them raving about your business and shows loyalty to helping you succeed? So let’s say you hire a blogger, work with a few guest posters, or decide to hire a ghostwriter. Unless you’ve completely trashed your business reputation, you can always change your blogging strategy. A blogger who just writes well but who can’t make you look awesome? After a couple of months you realize that you’re not getting the results you wanted. You can go back to blogging yourself, hire a new blogger with a different personality, get a ghost blogger to write more posts for you… Take a look at Copyblogger, who went from a tight team of bloggers to multiple guest posters and back again. Maybe traffic is down or your audience has shifted or sales have dropped. No matter what you decide about outsourcing your blogging, you’re never stuck and committed forever. A blog is just a marketing tool that you can play with and test, adapt to your needs and measure for effectiveness as you go along, just like any other form of marketing. And don’t worry – eventually you’ll hit on the solution that works best for you. Home Blog Book Writing The Complete Guide To Modern Ghostwriting. A good ghostwriter can rely heavily on the author's knowledge, but doesn't need to if the. At best, they are very new and taking cheap work to build their portfolio. Individual Search Most good ghostwriters have a website, even if it's not very.

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How to Use Blog Ghostwriting for Great Content with Busy Executives You already know about the benefits a blog can bring to your business: more pages for your website, better SEO, and an accessible forum where customers can comment and interact. The tricky part of successful blogging, however, is finding the time and know-how to keep up a conversation. Blogging is a commitment; you need to carve out time to write, come up with ideas for posts, and fit in keywords and other SEO tools, all while running the rest of your business. Somebody’s gotta do it—but it doesn’t have to be you. To receive all the benefits of blogging without the hassle, consider hiring a ghostwriter. This list of benefits makes a solid case for why you should bring another person on board to manage your blog. Writing isn’t an easy task; it can be a challenge to keep providing valuable information to your clientele and to clearly convey your vision and message. Stilted or jargon-heavy blog posts aren’t readable, but sometimes it can be time-consuming—or virtually impossible— to come up with the perfect sentence. When you hire a ghostwriter, you know you’re getting experience in effective communication, SEO skills, and the power of words. You’re paying someone to do what you could technically do yourself, but they can do it faster and better, with less stress on you. A ghostwriter working for your blog is going to work within your parameters. Whether that’s blog post length, topic, or just a general tone, a good ghostwriter follows your lead. That said, he or she isn’t you, and therefore will bring a new perspective to your blogging endeavors. Your blog may become relatable for a new group of people, thanks to the ghostwriter’s insights, or his or her skillset may expand your reach to new markets. Having fresh eyes on your business and one of its main presentations, your blog, can help keep you relevant and on track. If you’ve been writing your own blog for any length of time, you’ve probably run up against one of the biggest issues: burnout. No matter how passionate you are about what you do, finding fresh conversations, informative news, and topic ideas for your blog inevitably becomes a tiresome process. Slacking off, however, makes you look unprofessional and less than committed. Again, this is where a ghostwriter can save the day. By creating a steady stream of professional content, you’ll maintain your standing and go farther than you would as the sole blogger. They enhance the prestige of your business by generating a well-written commentary on relevant issues, and they open new marketing doors with their SEO knowledge and social networking ability. It’s time you turned over your blog to the pros, and focused on what you do best—running and growing the business. (Photo Source) Megan Totka is the Chief Editor for Chamberof She specializes on the topic of small business tips and resources. Chamberof helps small businesses grow their business on the web and facilitates connectivity between local businesses and more than 7,000 Chambers of Commerce worldwide. Apr 20, 2017. Blog ghostwriting can be the answer to delivering the content you need to. attention and increasing the likelihood they will return to your website. The process of ghostwriting blog posts can take on many forms, and you.


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